Marketing Process Consultant- Media Strategy & Operating Model

Cambridge, MA (Remote)

$151K/yr – $260K/yrSenior Level10+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the strategic modernization of media operations from current state to future governance and AI-enabled decisioning.

  • Assess current media planning/buying processes, roles, skills, and organizational structures.
  • Advise on future-state operating models: hybrid or in-house media teams, COEs, governance councils, and QA processes.
  • Identify AI/GenAI opportunities: automated media briefs, forecasting, budget optimization models, real-time insights, creative fit checks.

Job Description

Own the strategic modernization of media operations from current state to future governance and AI-enabled decisioning.

  • Assess current media planning/buying processes, roles, skills, and organizational structures.
  • Diagnose maturity across measurement, budgeting, media governance, brand safety, and channel planning.
  • Advise on future-state operating models: hybrid or in-house media teams, COEs, governance councils, and QA processes.
  • Evaluate agency models and define vendor optimization strategies.
  • Identify AI/GenAI opportunities: automated media briefs, forecasting, budget optimization models, real-time insights, creative fit checks.
  • Define data, tagging, and measurement foundations required for high-quality media operations.
  • Build actionable roadmaps to transition from current to future state with change management built in.
  • Support senior stakeholders (CMO, Media Director, Finance) in aligning on investment strategy and KPIs.
IBM logo

IBM

IBMC is a trusted Business Consulting Company with a strong foothold in the Indonesian market. We specialize in helping foreign businesses establish and grow their operations here, offering a wide range of services tailored to your needs.Services We Offer:• Consulting: Strategic insights to optimize your business operations.• Legal: Expert guidance through Indonesia’s regulatory landscape.• HR/Recruiting: Helping you find and build a talented team.• Tax/Accounting: Ensuring your finances are managed efficiently.• Incorporation: Simplifying the process of entering the market.• Market Research: Providing the insights you need to make informed decisions.Benefits Working With Us: • Local Know-How: With our team on the ground, we understand the nuances of the Indonesian market, helping you navigate it smoothly.• Experience You Can Trust: Our track record speaks for itself—we’ve guided many businesses to success in this dynamic environment.• Connections That Matter: Our extensive network opens doors to valuable partnerships and opportunities.We’re dedicated to supporting your business growth with solutions that work. At IBMC, we’re not just consultants—we’re your partners in building success.Ready to grow your business in Indonesia? Get in touch with us, and let’s explore how we can make it happen together.

Founded in 2022
IDN
20 employees (3 in marketing)

Traffic Signals

Monthly Visitors
2.2K
Traffic Source Mix
Search
42.9%
Direct
37%
Referral
10.3%
Social
7.2%
Paid
2%

Headcount Trend

Current headcount: ~20

Marketing Team

Marketing Team Size
2 (10% of company)
Median Career Experience
6 years
Median Tenure
2.4 years
Marketing Roles Posted (Last 30 Days)
5