Responsibilities

• Create Qualified Enterprise Demand
• Partner with Sales on priority segments, target accounts, buyer needs, lead criteria, and follow-up.
• Design and run focused account-based and industry campaigns that connect Dexterity's technical differentiation to real operational problems.
• Build the campaign journeys, content, landing experiences, and tracking needed to improve and scale what works.
• Report sourced and influenced pipeline honestly, with a documented attribution method that distinguishes engagement from qualified demand.
• Build Category Positioning and Content
• Define Dexterity's positioning, value proposition, audience messaging, and competitive story across Physical AI, robotics, and warehouse automation.
• Translate technical capabilities and deployment realities into clear narratives for business and technical audiences.
• Maintain a core message framework used across the website, sales materials, launches, executive communications, recruiting, and events.
• Personally create content across videos, demos, technical explainers, launches, web, presentations, and sales enablement.

Requirements

• 8+ years of relevant B2B marketing experience, or comparable work demonstrating Principal-level judgment and ownership.
• Experience operating with solo-marketer scope in a complex technology environment, either company-wide or for a product, category, segment, or business line. You personally owned both strategy and execution without relying on a large specialist team.
• Experience marketing enterprise AI, physical AI, robotics, or complex industrial technology to enterprise operations buyers in logistics, supply chain, warehousing, fleet, manufacturing, or a related/ similar environment.
• Strong writing and editorial judgment, with the ability to turn technical products into clear positioning, videos, demos, explainers, launches, sales materials, and campaigns.
• Evidence of audience or demand growth you can defend with numbers, including the channel, timeframe, method, and business result.
• Experience partnering with Sales on targeting, account-based programs, lead or opportunity creation, follow-up, and defensible pipeline measurement.
• Regular use of AI tools in your own work, including at least one repeatable AI-driven workflow or automation with measurable results and appropriate review and data controls.

Preferred

• Experience marketing Enterprise AI, Physical AI, or robotics products to enterprise buyers.
• Relevant experience in an adjacent technical market such as industrial automation, autonomy, AI infrastructure, logistics technology, connected operations, supply-chain software, or developer tools.
• Experience marketing products used in production or another operationally complex environment.
• Relationships with relevant business, technology, AI, robotics, logistics, or supply-chain media and analysts.
• Experience designing event programs around target accounts, executive participation, and follow-up.
• Broad marketing judgment matters more than deep specialization in every discipline. You should be able to produce strong work, measure its commercial value, and focus limited resources.

Benefits

• equity
• comprehensive medical, dental, and vision benefits
• other compensation elements depending on eligibility