Marketing Performance Copywriter at BlackLine | Los Angeles, CA | $95K/yr – $119K/yr

BlackLine

Marketing Performance Copywriter

Los Angeles, CA (Hybrid)

$95K/yr – $119K/yrMid Level

Posted 7 weeks ago

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Job Summary

Own high-converting copy across landing pages, social, and ads to drive demand and pipeline while coordinating across brand, product marketing, and paid/organic teams.

Content Activation: craft bold headlines, ad and social copy, and conversion-focused landing pages to move audiences through the funnel.
AI and experimentation: leverage AI tools to accelerate creation, run tests, and sharpen performance metrics like CTR and CPA.
Campaign orchestration: align campaigns, update assets, and manage cross-team workflows for cohesive messaging.

Job Description

Responsibilities

Content Activation: Activate core marketing assets created by our brand and content marketing teams by writing compelling, high-converting copy that drives action.
AI-fluent Copyediting and Optimization: Utilize and experiment with AI writing tools to accelerate the copywriting process, generate creative variations, and enhance overall content performance.
Campaign Strategy & Brand Alignment: Maintain alignment with internal teams and quarterly integrated campaigns, and manage the update of assets as needed.
Collaboration and Project Management: Work cross-functionally with key marketing stakeholders to ensure a unified and powerful brand message across all touchpoints and manage workflows.

BlackLine

3.3 Glassdoor

Companies turn to BlackLine (Nasdaq: BL) to help solve their most complex finance and accounting challenges. BlackLine’s unified, comprehensive, and flexible solutions and market-leading customer service help companies achieve successful digital finance transformation. With BlackLine, companies can execute and manage financial close, intercompany, and invoice-to-cash processes with end-to-end transparency and intelligent automation. They can shift their focus from governance to guidance and deliver strategic business outcomes faster and with greater control.BlackLine is an innovation company—the pioneer in the cloud financial close market and the first and only holistic solution to address intercompany operations. A recognized leader by Gartner Peer Insights, G2, and TrustRadius, BlackLine is trusted by thousands of companies across all industries and geographies. Headquartered in Woodland Hills, CA, BlackLine is a global company with operations in locations including New York, London, Paris, Frankfurt, Tokyo, Singapore, and Sydney.

Founded in 2001

Los Angeles, California, USA

2.1K employees (129 in marketing)

www.blackline.com

49% recommend to a friend

69% CEO approval