Marketing Ops Spec at Staples Inc. | Framingham, MA

Staples Inc.

Marketing Ops Spec

Framingham, MA (On-site)

Salary Not AvailableMid Level2+ years expFull time

Posted 3 months ago

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Job Summary

Drive email marketing using Marketo, owning end-to-end campaigns and automation.

Own end-to-end email campaigns and testing to drive performance.
Must-have: 2+ years managing marketing-based email campaigns or digital marketing.
Standout: Collaboration with cross-functional partners and data-driven personalization.

Job Description

Responsibilities

Build and execute Email campaigns using Marketo as the automation platform
Project manage email campaign execution, including schedule, deliverables, content, data, and reporting
Act as a subject matter expert to advise our marketing partners on best practices for campaign development
Recommend how data can be used to increase personalization and dynamic content into our email campaigns
Build out email nurture steams and trigger campaigns to increase automation
Work with business partner to ensure you have all program requirements and recommend logical and efficient solutions to execute their campaigns
Perform complete end-to-end testing or all projects to ensure flawless execution
Partner with Trade Show marketing team to capture show data and route leads to sales team and/or email streams
Execute A/B testing as needed; recommend best practices to set up and execute tests
Provide campaign reporting and ongoing monitoring

Requirements

2+ years of experience in marketing, managing marketing-based email campaigns or Digital Marketing or Marketing Automation experience
Logical thinker
Strong technical skills
Proven ability to learn new technology applications quickly
Excellent project management and organizational skills
Experience working with cross functional teams

Nice To Have

Bachelor’s degree or equivalent work experience
Marketo experience

Benefits

Inclusive culture with associate-led Business Resource Groups
Flexible PTO (22 days) and Holiday Schedule (7 observed paid holidays)
Online and Retail Discounts, Company Match 401(k), Physical and Mental Health Wellness programs, and more perks and benefits

Staples Inc.

For nearly 40 years, Staples has been a trusted leader in delivering end-to-end workplace solutions for consumers and businesses of all sizes across a broad range of industries. The company provides a comprehensive portfolio of products, strategic solutions, and services including print and marketing, shipping, technology, and travel. Its specialized assortment includes high-quality office supplies, janitorial products, technology, furniture, and breakroom essentials, all supported by best-in-class supply chain capabilities and a dedicated team of experts committed to making the workday easier. Headquartered near Boston, Massachusetts, Staples operates throughout North America via direct B2B sales, e-commerce, and more than 900 retail stores. To learn more, visit your local U.S. Staples store, download the Staples app, explore Staples.com or StaplesBusiness.com, or follow @Staples on social media.

Founded in 1986

Framingham, Massachusetts, USA

33K employees (2,692 in marketing)

www.staples.com