Marketing Operations Specialist

USA (Remote)

$65K/yr – $80K/yrMid LevelFull time

Posted 7 weeks ago

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Job Summary

Own the end to end MAP operations and data governance that keep campaigns moving from build to measurement, while aligning the tech stack, data quality, and reporting to support scalable nurture and cross functional campaigns.

  • Campaign Ops & Lifecycle: run the end to end MAP programs with clean data and a consistent structure from launch through attribution.
  • Martech & Data Integrity: ensure integrations, sync rules, and data hygiene across the GTM stack.
  • Insights & Cross Functional Support: translate funnel metrics into audience-ready assets and partner with Marketing, Content, BDR, and RevOps to enable campaigns.

Job Description

  • Campaign Operations: Build, QA, launch, and monitor MAP programs (Marketo or equivalent), ensuring flawless execution and consistent program structure.
  • Lifecycle Management: Maintain scoring, routing, enrichment, and lifecycle stages across MAP → CRM.
  • Data Quality & Governance: Oversee data hygiene, normalization, deduplication, and enrichment workflows.
  • Martech Administration: Support integrations, field mapping, sync rules, and system configuration across the marketing tech stack.
  • Reporting & Insights: Build dashboards, pull audiences, and support funnel, attribution, and performance analysis.
  • Automation & Nurture Programs: Create scalable workflows, triggered programs, and nurture streams.
  • Cross‑Functional Support: Partner with Marketing, Content, BDR, and RevOps to support campaigns, events, and outbound motions.
  • QA & Compliance: Ensure accuracy across UTMs, links, rendering, segmentation logic, scoring, and routing.
  • Documentation: Maintain SOPs, playbooks, and system diagrams for operational clarity.
  • Marketing Automation Expertise: Experience with Marketo, HubSpot, Pardot, or similar (Marketo preferred but not required).
  • CRM Fluency: Understanding Salesforce objects, fields, campaign member statuses, and reporting.
  • Data & Analytics: Strong spreadsheet skills; basic familiarity with BI tools and attribution models.
  • Technical Aptitude: Ability to troubleshoot sync issues, understand APIs/integrations, and diagnose system behavior.
  • Systems Thinking: Understands how changes in one tool impact the entire GTM ecosystem.
  • Operational Rigor: Strong prioritization, documentation, and process‑driven mindset.
  • Experience in B2B SaaS
  • Familiarity with attribution tools, enrichment platforms, or other marketing technology
  • Basic SQL or API familiarity
  • Experience supporting ABM or personalization programs
  • Competitive salary commensurate with experience and qualifications.
  • A comprehensive extended benefits package including health, dental and vision for you and your family, with company paid offerings.
  • 401K savings program with company match.
  • Generous paid time off (PTO) is offered to support the ability to rest and recharge
  • A great team environment and resources, supporting you to do the best work of your life and providing unlimited career growth potential.
  • Highly autonomous and entrepreneurial environment.
  • Annual recurring WFH allowance for you to purchase items you need for your home office.
  • Ongoing support for learning development so you can master your craft.
  • Work with the hardware you're most comfortable with (Windows or Mac).
  • Diverse and inclusive workplace where we all learn from each other.
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Apryse

Apryse, previously known as PDFTron, takes document solutions to the next level, making work better and life simpler. As a global leader in document processing technology, Apryse gives developers, enterprise customers, and small businesses the tools they need to reach their document goals faster and easier. Apryse’s market-leading SDK drives digital transformation and powers next-generation software applications with dynamic document viewing, annotation, processing, and conversion capabilities, as well as advanced features such as document understanding, data extraction, and redaction. Apryse technology supports all major platforms and dozens of unique file types, including support for PDF, MS Office, and CAD formats. It’s an easier and faster way to build document functionality, making your developers more productive and your users happier. Our product portfolio includes the Apryse developer suite with server, mobile, and web SDKs, iText’s PDF SDK, and low-code integrations. For small business solutions, Xodo and eversign have you covered. For more information, visit apryse.com, and for more information on Xodo, visit xodo.com.

Founded in 1998
Denver, Colorado, USA
513 employees (41 in marketing)

Traffic Signals

Monthly Visitors
288.8K
Monthly Google Ads Budget
$51.3K
Traffic Source Mix
Search
48.9%
Direct
39.3%
Referral
8.5%
Social
2.1%
Paid
1%

Headcount Trend

Current headcount: ~513

Marketing Team

Marketing Team Size
33 (6% of company)
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$71M
Last Raise
$71M
Private Equity, 5 years ago

Funding History

  • May 2021
    Private Equity
  • May 2019
    Private Equity • $71M

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