Own the marketing technology stack for Connect for Health Colorado, balancing system audits, email workflow management, vendor relationships, site content updates, and data-driven optimization to enable compliant, efficient campaigns and cross-functional alignment.

• Audit and optimize marketing systems, ensuring clean data, security, and compliance.
• Manage email marketing workflows end-to-end, including lists, campaigns, analytics, and cross-team collaboration.
• Lead vendor/contractor relationships and budget conversations, surfacing upgrade opportunities and data-driven improvements.