Marketing Operations Senior Manager

Goodlettsville, TN (On-site)

Salary Not AvailableSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own and optimize the enterprise marketing calendar and cross-team delivery for Dollar General’s marketing programs.

  • Own enterprise marketing calendar and cross-team alignment across initiatives.
  • Must-have: 7+ years in marketing operations or integrated marketing roles.
  • Standout: proven cross-functional leadership, calendar ownership, and use of tools like Monday.com.

Job Description

Responsibilities

  • Own Enterprise Marketing Calendar: Build and maintain the enterprise marketing calendar, updating with changes and ensuring alignment across teams.
  • Prioritization & Calendarization: Partner with Business Intake team to prioritize initiatives and calendarize them into the marketing calendar. Help provide high-level prioritization messaging by focus pillars in conjunction with campaign managers into calendar.
  • Campaign Alignment: Collaborate with campaign managers to validate initiative scope and timing based on enterprise marketing pillars and merchandising priorities
  • Integrated Marketing Support: Calendarize & operationalize added-value placements and sellable inventory for retail media network initiatives and integrated marketing programs
  • Process Optimization: Develop and maintain project management infrastructure, tools, templates, timelines, and workflows; train teams to ensure adoption.
  • Visibility & Reporting: Provide leadership with visibility into campaign timelines, dependencies, and resource allocation
  • Cross-Team Synchronization: Serve as the central point for integration across enterprise marketing, DGMN, and integrated marketing teams; ensure enterprise calendar feeds into channel content calendars managed by the Creative Director and content supply chain

Requirements

  • Bachelor's Degree in Marketing, Business, or related field
  • 7+ years of experience in marketing operations or integrated marketing roles
  • Experience working with cross-functional teams and external agencies
  • Proven track record of managing complex marketing calendars and cross-functional processes
  • Experience with marketing technology platforms and workflow tools
  • Strong project management and organizational skills
  • Expertise in marketing operations and workflow optimization
  • Proficiency in Microsoft Suite and Project Management Tools (i.e. Monday.com)
  • Ability to manage multiple priorities and deadlines
  • Excellent communication and cross-functional collaboration skills
Dollar General logo

Dollar General

2.6 Glassdoor

Dollar General has been Serving Others for approximately 85 years. With approximately 20,000 stores, we serve communities across the country, from right around the corner. We exist to provide convenience, quality, and value, so our customers can get back to what's important. Our products include high-quality private labels to America's most-trusted brands. And we're here to fill more than just carts. For anyone working to create a meaningful career, a better life for themselves. their loved ones and neighbors - we're here for it. Here for What Matters.

Founded in 1939
Goodlettsville, Tennessee, USA
97K employees (627 in marketing)
30% recommend to a friend
31% CEO approval

Traffic Signals

Monthly Visitors
11.2M
Monthly Google Ads Budget
$12.9K
Traffic Source Mix
Search
45.1%
Direct
44.5%
Referral
8%
Social
1%
Paid
1.3%

Headcount Trend

Current headcount: ~97.1K

Marketing Team

Marketing Team Size
474 (0% of company)
Median Career Experience
14 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
5

Funding

Total Funding
$1.5B
Last Raise
$1.5B
Post IPO Debt, 3 years ago

Funding History

  • Jun 2023
    Post IPO Debt • $1.5B

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