Marketing Operations Associate

USA (Remote)

$65K/yr – $72K/yrMid Level3+ years expFull time

Posted 9 days ago

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Job Summary

Own asset governance, creative production prioritization, and platform/advertising operations strategy for the Growth Team, while independently managing asset life cycle, timelines, and data-driven decisioning across multiple channels.

  • Govern asset standards and taxonomy to guide asset interactions
  • Prioritize and schedule campaigns and asset launches with cross-functional dependencies
  • Translate performance insights into actionable recommendations for Growth initiatives

Job Description

Responsibilities

  • Asset Standards & Governance: Exercise independent judgment to establish, implement, and enforce naming, tagging, and file-management standards across the Growth Team, setting the rules that govern how creative, platform, and reporting teams interact with the shared asset library.
  • Creative Production Prioritization: Exercise discretion in prioritizing and sequencing a high volume of creative production work across competing deadlines, determining which initiatives receive resourcing priority to protect the Growth Team’s most business-critical campaign launches.
  • Platform Strategy & Quality Control: Interpret and apply evolving specifications across advertising channels (e.g., Meta, TikTok, YouTube), independently judging how creative assets should be adapted or escalated, and advising platform leads on the operational implications of new channel requirements.
  • Project Management: Independently design and adjust project timelines and asset launch schedules using tools such as Asana and Notion, exercising judgment to reprioritize work, resolve scheduling conflicts, and determine appropriate trade-offs between speed, scope, and quality across simultaneous marketing initiatives
  • Digital Asset Governance: Act as the primary decision-maker for the structure and governance of the Growth Team’s digital asset library, determining the categorization taxonomy and retention practices that affect how creative and performance data are used across the organization.
  • Ad Operations & Data Integrity: Independently manage the intake and quality-control review of creative assets prior to campaign launch, exercising judgment to identify and resolve discrepancies, and ensuring asset structure within Looker and other reporting tools supports accurate performance measurement across the Growth Team’s marketing spend.
  • Campaign Analytics & Recommendations: Analyze creative and campaign performance data to identify trends, and independently develop and present recommendations that directly influence Growth Team campaign strategy and creative direction.
  • Ability to apply sound, independent judgment and discretion on matters of substantial importance to the company in performing duties, resolving complex problems, and interpreting policies and regulations

Requirements

  • Bachelor’s degree preferred, ideally in Marketing, Communications, Business, or a related field
  • Direct-to-consumer (DTC) or eCommerce experience required; strong understanding of digital customer journeys and performance marketing
  • Agency experience is a plus, particularly in account or project coordination roles
  • 3+ years of project management experience, with proven ability to manage timelines, deliverables, and cross-functional collaboration
  • 3+ years of experience in account management or as an account executive within an advertising agency, ad exchange, or a large DTC brand
  • Proficient with tools such as Google Workspace (Gmail, Docs, Sheets), Slack, Asana, Looker, and Figma
  • Hands-on experience with advertising platforms including Meta Ads Manager (Facebook/Instagram), TikTok Ads Manager (or TTCX), Google Ads/YouTube, and Google DV360
  • Comfortable working in a fast-paced, deadline-driven environment, with the ability to pivot quickly based on business needs and seasonal priorities
  • Strong analytical mindset and a passion for using data and insights to drive decisions and optimize processes
  • Highly organized, detail-oriented, and proactive in driving tasks forward independently and collaboratively

Benefits

  • Remote-first workplace (since 2016!)
  • Competitive Salary
  • Health, Vision & Dental Insurance
  • HSA company contributions
  • 401K with company match component
  • Take what you need Paid Time Off
  • Wellness benefits
  • WFH office and cell phone/internet stipend
  • A FREE MATTRESS plus an awesome Friends and Family discount!
  • If you reside in a state or location where pay transparency laws or regulations have been adopted please read the following: The salary for this position is $65,000-$72,000 We carefully consider a wide range of compensation factors, including your background, skills, qualifications, experience, geographic location and other non-discriminatory factors. These considerations can cause your compensation to vary. [Additionally, this role might be eligible for discretionary bonuses or commission payments]. For more information regarding the pay range applicable for this position, please contact us at People@residenthome.com
Ashley Digital logo

Ashley Digital

THE BIGGEST NAME IN HOME. THE BOLDEST TEAM IN E-COMMERCE.Ashley Digital is the e-commerce engine behind Ashley Furniture Industries — one of the most recognized home brands in the world. As the world's largest manufacturer of home furnishings and the largest furniture store brand in North America, Ashley is in a category unto itself. Our team sits at the intersection of world-class retail and digital innovation, driving the e-commerce experience for millions of customers across every platform and touchpoint.If you’ve shopped online for a mattress in the last decade, there’s a good chance you’ve already experienced our award-winning Nectar Sleep and DreamCloud.We're a fast-moving, highly collaborative team operating at a transformational moment, and we're charged with shaping how people discover, explore, and buy home furnishings. Our expertise spans data science, performance marketing, product, and creative, and our work reaches millions of customers every day.It's a rare combination: the energy of a tech company, the stability of an industry leader, and the opportunity to build something truly significant. If you're energized by transformation, collaboration, and meaningful impact at scale, Ashley Digital is where ambition meets opportunity.

Tampa, Florida, USA
55 employees (19 in marketing)

Recent Ads

Traffic Signals

Monthly Visitors
21.3M
Monthly Google Ads Budget
$1.7M
Traffic Source Mix
Search
47.2%
Direct
13.8%
Referral
2.2%
Social
6.3%
Paid
26.4%

Headcount Trend

Current headcount: ~55

Marketing Team

Marketing Team Size
13 (24% of company)
Marketing Roles Posted (Last 30 Days)
4