Marketing Manager - Texas State University Dining at Aramark | San Marcos, TX

Aramark

Marketing Manager - Texas State University Dining

San Marcos, TX (Unknown)

Salary Not AvailableMid Level3+ years exp

Posted 4 months ago

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Job Summary

Drive marketing research, planning, and sales-support campaigns for Aramark locations, coordinating cross‑functional efforts to boost sales and client relations.

Own research-driven marketing plans and multi-channel campaigns for location promotions.
Must-have: 3+ years in product/marketing/merchandising with ROI impact evidence.
Standout: Experience leading client-facing projects, RFPs and cross-department collaboration.

Job Description

Responsibilities

Conducts Marketing Research and Data collection: Focus groups, surveying, campus mapping, trend development/research, competitive pricing analysis
Strategic Planning, Innovation and Creativity: Develop Marketing Plans; new strategies and tactics for promoting existing or new locations to enhance sales and customer satisfaction
Sales Support: Develop and execute annual campaigns, including oral and written presentations, to various target groups. Support Business Development with Request For Proposal (RFP) responses, sales presentations and Client Business Reviews (CBRs)
Marketing: Coordinate special events, promotions, marketing collateral, media interaction, public relations, website updates, social media marketing
Build Relationships with clients, organization department heads and subgroups/ community groups

Requirements

Requires at least 3 years of product, marketing and / or merchandising experience
Requires people management experience for at least 2-3 direct reports
Requires a bachelor?s degree or equivalent experience in business or marketing
A proven ability to increase sales and measure the impact/return on investment on implementation of programs
A demonstrated ability to be proactive and assertive in identifying and capturing growth opportunities, as well as thinking creatively and strategically
Must have excellent interpersonal skills including presentation, public speaking and client interaction skills
Must be able to efficiently utilize social media and MS Office products to accomplish work tasks
Valid driver?s license and vehicle

Aramark

3.3 Glassdoor

Aramark (NYSE: ARMK) proudly serves the world’s leading educational institutions, Fortune 500 companies, world champion sports teams, prominent healthcare providers, iconic destinations and cultural attractions, and numerous municipalities in 16 countries around the world with food and facilities management. Because of our hospitality culture, our employees strive to do great things for each other, our partners, our communities, and the planet.

Founded in 1939

Philadelphia, Pennsylvania, US

52K employees (1,443 in marketing)

www.aramark.com

54% recommend to a friend

63% CEO approval