Marketing Manager, Public Sector and Defense

Dayton, OH (Remote)

$75K/yr – $94K/yrMid Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own multi-channel campaign execution with a focus on public sector priorities and cross-functional alignment, balancing content, events, and digital touchpoints to generate pipeline.

  • Growth Infrastructure: Coordinate campaign execution and asset management across channels to drive leads and opportunities.
  • Demand Generation: Align messaging and collateral with industry priorities to support federal programs and defense missions.
  • Performance Analytics: Track key metrics and provide reporting to optimize campaigns and investments.

Job Description

Responsibilities

  • Support development and execution of marketing campaigns and GTM initiatives.
  • Assist in creating messaging, positioning, and marketing content aligned to business objectives.
  • Conduct research on market trends, customer needs, and competitive landscapes.
  • Coordinate multi-channel campaign execution across digital marketing, events, and content initiatives to drive new leads, opportunities and pipeline contribution.
  • Collaborate with Communications, Creative, and business units to ensure alignment to industry priorities, messaging, and campaign execution.
  • Support the creation of marketing collateral and sales enablement materials.
  • Track campaign performance metrics and assist with reporting and analysis.
  • Maintain marketing documentation, project plans, and campaign assets.
  • Participate in events, webinars, and marketing programs as needed.
  • Support continuous improvement initiatives within the marketing function.

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, Business or related field.
  • 3+ years of experience in marketing, communications, or related field.
  • Experience supporting marketing campaigns, content development, or events.
  • Basic understanding of marketing principles and campaign execution.
  • Strong written and verbal communication skills.
  • Strong organizational and time-management skills.
  • Ability to manage multiple tasks and priorities effectively.
  • Proficiency with Microsoft Office and marketing tools.
  • Ability to collaborate effectively with cross-functional teams.
  • Foundational understanding of federal clients, government contracting environments, and federal procurement processes.

Preferred

  • Bachelor’s degree in Marketing, Business, Communications, or related field.
  • Experience in B2B, professional services, or technical industries.
  • Exposure to digital marketing tools, CRM, or marketing automation platforms.
  • Experience supporting marketing or communications for federal agencies, defense programs, or government contractors.
  • Working knowledge of campaign planning and execution across channels.
  • Basic understanding of analytics and performance tracking.
  • Ability to learn quickly and adapt in a fast-paced environment.
  • Familiarity with Public Sector and Defense market dynamics, customer missions, and federal acquisition processes.

Benefits

  • Freedom to Work program: Set your own schedule and location (as appropriate).
  • Principal program: Earn the opportunity to become an owner of the firm.
  • Flexible paid time off/vacation: Take time off when it makes sense for you and your team.
  • Career development: Explore a wide range of learning and growth opportunities within and across industries.
  • Health, life, vision, and dental insurance: Cover all your medical bases.
  • Paid sick time, retirement plan, fitness reimbursement, pet insurance, identity protection, technology stipend, employee assistance program, and more!

Woolpert

4.4 Glassdoor

Woolpert is a global leader in architecture, engineering, and geospatial (AEG) services, with over a century of experience driving innovation and delivering impact. We fuse deep technical expertise with a forward-thinking mindset to solve complex challenges across the public, private, and government sectors. Woolpert is proud to be a certified Great Place to Work, a Top 25 Building Design+Construction firm, a Top 50 Engineering News-Record Design firm, and a Global Top 100 Geospatial company. Woolpert operates from more than 75 offices across five continents—building smarter, more resilient communities around the world. Learn more at woolpert.com.

Founded in 1911
Dayton, Ohio, USA
1.4K employees (153 in marketing)
88% recommend to a friend
92% CEO approval

Traffic Signals

Monthly Visitors
22.7K
Monthly Google Ads Budget
$32
Traffic Source Mix
Search
52.2%
Direct
40.4%
Referral
4.8%
Social
1.7%
Paid
0.7%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
52 (4% of company)
Median Career Experience
13 years
Median Tenure
6.2 years
Marketing Roles Posted (Last 30 Days)
4

Funding

Total Funding
$2.9M
Last Raise
Series Unknown, 3 years ago

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