Marketing Manager at Performance Flight | New York, USA | $90K/yr – $120K/yr

Performance Flight

Marketing Manager

New York, USA (On-site)

$90K/yr – $120K/yrSenior Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own the aviation services marketing across channels, content, and campaigns to drive lead-gen, brand visibility, and client retention in a premium flight services business.

Growth orchestration: Own the marketing calendar and campaigns across digital, social, email, website, events to support flight training and aviation services.
Content engine: Capture on-site content, manage asset library, publish high-quality aviation content with a premium voice.
Performance and insights: Track impressions, engagement, inquiries, lead quality, and cost per lead; collaborate with leadership to prove business value and optimize campaigns.

Job Description

Responsibilities: Develop and manage Performance Flight's monthly and quarterly marketing calendar across digital, social, email, website, events, print, and aviation community channels.
Responsibilities: Create and execute marketing campaigns to support flight training, advanced training, aircraft rental, aircraft management, pilot services, aircraft services, acquisition support, events, and other company priorities.
Responsibilities: Translate leadership priorities into clear marketing plans, timelines, deliverables, and measurable goals.
Responsibilities: Monitor aviation market trends, competitor activity, Cirrus community content, local airport opportunities, and client behavior to inform marketing decisions.
Responsibilities: Recommend improvements that increase brand visibility, qualified lead generation, referral activity, client retention, and overall marketing effectiveness.
Responsibilities: Manage Performance Flight's social media presence across platforms such as Instagram, Facebook, LinkedIn, YouTube, and other relevant aviation or business channels.
Responsibilities: Plan, capture, write, schedule, publish, and manage high-quality content including aircraft features, training milestones, instructor profiles, client spotlights, aviation education, event recaps, reels, stories, photos, and short-form video.
Responsibilities: Capture on-site content around aircraft, instructors, students, pilots, clients, simulator training, fly-outs, aircraft deliveries, maintenance activity, and appropriate daily airport operations.
Responsibilities: Maintain a professional, polished, aviation-appropriate brand voice across all channels and ensure content reflects Performance Flight's premium service standard.
Responsibilities: Respond to social media comments, messages, and inquiries professionally or route them to the appropriate internal team member.

Requirements: Bachelor's Degree in Marketing, Communications, Business, Aviation, or a related field preferred.
Requirements: Equivalent professional marketing experience, aviation experience, or a combination of both may be considered.
Requirements: Minimum of 3 to 5+ years of hands-on marketing experience with responsibility for brand, content, campaigns, social media, and/or digital lead generation.
Requirements: Demonstrated experience managing social media accounts for a business, brand, professional organization, premium service provider, or technical/luxury client base.
Requirements: Experience creating photo and video content and writing professional marketing copy for digital, social, email, and web use.
Requirements: Experience working with leadership, sales or client service teams, outside vendors, and cross-functional stakeholders.
Requirements: Prior aviation marketing experience preferred.
Requirements: Valid driver's license required.
Requirements: Ability to work safely and professionally in and around an airport and aircraft operating environment.
Requirements: Experience with website content management, digital advertising, social scheduling, social analytics, email marketing, and basic marketing reporting tools.

Nice_to_have: Prior aviation marketing experience preferred
Nice_to_have: Pilot certificate preferred but not required
Nice_to_have: Active flight training background preferred
Nice_to_have: Experience with flight schools, aircraft management, aircraft sales, charter, FBOs, Cirrus Aircraft, business aviation, general aviation, or owner-flown aircraft strongly preferred
Nice_to_have: Experience with Canva, Adobe Creative Suite, basic photo editing, video editing, and short-form video production preferred
Nice_to_have: Experience with HubSpot, Mailchimp, Constant Contact, WordPress, Squarespace, or similar platforms preferred
Nice_to_have: Understanding of aviation terminology, pilot culture, safety expectations, aircraft ownership, and general aviation client expectations preferred

Benefits: 401(k)
Benefits: 401(k) matching
Benefits: Dental insurance
Benefits: Employee assistance program
Benefits: Flexible schedule
Benefits: Health insurance
Benefits: Health savings account
Benefits: Life insurance
Benefits: Paid time off
Benefits: Retirement plan

Performance Flight

Performance Flight a boutique flight training center, offers a complete array of aviation services, including flight training and plane rental, aircraft management, and professional pilot services. Our elite staff of pilots, each having thousands of hours of experience, provides the most comprehensive and advanced flight training available. Starting with our unique building-block curriculum, we’ve created a flexible program enabling each student to individually maximize the benefits of his or her experience. The unparalleled quality of instruction is complemented by a personal level of attention. Performance Flight is regularly featured in both local and national media for our exceptional services and our ability to serve the most demanding luxury market in the United States. The consistent acclaim has positioned Performance Flight as the premier flight training center in the Northeast.

Founded in 2007

White Plains, New York, USA

25 employees (2 in marketing)

www.flypf.com