Responsibilities

• setting the overall marketing strategy and developing plans targeting both local consumers and national physicians, as well as measuring the results of these plans
• Maintain oversight and accountability for the Hospital Centers of Excellence marketing team and respective strategies
• Partners with Hospital leadership, business development teams and other areas of the organization (MUSA, International, Research & Education)
• Oversees and ensures compliance for assigned marketing budgets and, multiple programs
• Interacts with executives
• The manager position responsibilities include managing the daily work activities of the work unit/department staff, ensuring quality, productivity, functional excellence and efficiency while assisting management in accomplishing strategic and operational objectives
• provides guidance to staff and is responsible for staffing, budget compliance, contributing to staffing decisions such as hiring and terminating employment, coaching and counseling employees on work related performance, and assisting in the development and implementation of policies and procedures to ensure a safe and effective work environment
• implements training, monitoring and operations initiatives that assure compliance with ethical and legal business practices and accreditation/regulatory/government regulations
• Performs management responsibilities of selection, scheduling, supervision, retention, and evaluation of employees in Marketing department. Provides development and mentoring of staff.
• Provides leadership and communication to maintain a competent and engaged employee group by conducting regular department meetings to review policies and procedures and operational matters, rounding on all employees, completing performance appraisals, conducting new hire feedback sessions, coaching/corrective counseling, and providing recognition/commendations to achieve desired outcomes

Requirements

• Bachelors degree in marketing,communications or related field
• Eight years marketing or communications experience
• Master’s preferred

Preferred

• Master’s preferred