Responsibilities

• Omni-Channel Strategy & Retail Execution
• Retail Channel Growth: Architect and execute the strategic marketing roadmap to accelerate L’Oréal Professionnel's hair care and styling business across key consumer channels, specifically focusing on Amazon and Sephora.
• Sephora Partnership: Lead all marketing aspects of the brand’s relationship with Sephora, including go-to-market strategies, Beauty Barrage education, sampling, e-commerce needs, new product launches, and exclusive kit development.
• Amazon Optimization: Lead all marketing aspects of the relationship with Amazon, including content management, user experience optimization, algorithm growth drivers, and management of tentpole events (e.g., Amazon Prime Day, Cyber Week).
• Test & Learn: Identify innovative opportunities to test and learn new approaches tailored to the unique goals and needs of individual retailers (in-store and online).
• Modern Media & Brand Engagement: Media & Engagement Partnership: Collaborate closely with internal Media and Brand Engagement teams to co-develop and execute high-impact storytelling, PR, influencer advocacy, and social-first campaigns.
• Disruptive Storytelling: Translate product initiatives into engaging, consumer-first brand stories for best-in-class in-store moments and online presence, driving deep consumer love and engagement.
• Claims, Legal & Global Collaboration: Claims & Artwork Navigation: Oversee the product claims and packaging artwork approval processes for the US market, acting as a liaison between Global DMI and local US Legal, Regulatory, and Claims teams.
• Competitive Compliance: Advocate for impactful, competitive local messaging while strictly respecting and mitigating US legal risks.
• Global DMI Alignment: Partner with Global brand teams to ensure upcoming innovations are successfully localized and optimized for the US consumer market.

Requirements

• Experience: Minimum 5–7 years of progressively responsible experience in Operational Marketing, Trade Marketing, e-Retail, or Brand Management (beauty or CPG industry preferred).
• Entrepreneurial Mindset: An out-of-the-box thinker with a growth mindset, comfortable taking calculated risks and thriving in a fast-paced, entrepreneurial environment.
• Digital & e-Commerce Fluency: Strong understanding of the digital beauty landscape, e-commerce growth drivers, and retail algorithm optimization.
• Claims & Cross-Functional Diplomacy: Ability to navigate complex, multi-stakeholder processes (such as legal, claims, and global alignment) with strong attention to detail.
• Communication & Project Management: Superior communication and presentation skills, highly organized, and proven ability to multi-task and execute within tight timeframes.

Benefits

• Salary Range: $114,800–$163,600 (The actual compensation will depend on a variety of job-related factors which may include geographic location, work experience, education, and skill level)
• Competitive Benefit Package: Comprehensive medical, dental, vision, 401(K), and Pension Plan benefits.
• Hybrid Work Policy: 3 days in office at our state-of-the-art office at 10 Hudson Yards, NY, and 2 days work from home.
• Flexible Time Off: Paid company holidays, vacation days, Vacation Buy Program, volunteer time, Summer Fridays, and more.
• L’Oréal Perks: VIP access to the internal employee shop for heavily discounted beauty products, monthly mobile allowance, and access to wellness programs.
• Learning & Development: Infinite opportunities for career growth with unlimited access to digital learnings, mentorship programs, and executive development paths.