Marketing Manager - Engineering

Minneapolis, MN (Hybrid)

$109K/yr – $139K/yrSenior Level3+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the national sector marketing scope for a leading design firm, coordinating brand, campaigns, events, and thought leadership to win pursuits in engineering and E+I markets.

  • Growth & Governance: Drive branding, digital campaigns, awards, events, and thought leadership across the sector.
  • Pursuit Ownership: Align with BD and sector leads to shape pursuit strategy, RFPs, and client interviews.
  • Operations & Metrics: Manage budgets, measure ROI, and mentor the sector marketing team.

Job Description

Responsibilities

  • Lead HGA’s national marketing strategy alongside some of the most brilliant and creative engineering minds in the industry
  • guide the national marketing strategy for our Engineering and E+I practice
  • partner with the Market Sector Leader, Market Strategist, and National and Regional BDs to execute the national marketing strategy and plan that supports market business goals and strategies
  • oversee execution of a wide range of marketing activities including branding, communications, sponsorships, client events, digital marketing campaigns, awards, project photography and more
  • manage a sector marketing team and oversee their work on pursuits as well as a broad range of marketing, communications, and other business development opportunities
  • branding/messaging: ensure that the national sector brand message framework is articulated in sector marketing materials
  • guide execution of award submissions, sponsorships, memberships/associations, conferences (logistical coordination, asset development, possible on-site support) and thought leadership pieces to enhance visibility and credibility
  • collaborates with the brand, communications, and digital teams to promote sector projects, news, and expertise across digital channels
  • in partnership with the corporate brand & communications team and sector leadership, supports execution of sector photography and video strategies
  • produces sector-specific marketing content including presentations, case studies, conference handouts, etc.
HGA logo

HGA

4.3 Glassdoor

HGA is a national interdisciplinary design firm committed to making a positive, lasting impact for our clients and communities through research-based, holistic solutions. We believe that great design requires a sense of curiosity—forming deep insight into our clients, their contexts, and the human condition. We are a collective of 1,000 architects, engineers, interior designers, planners, researchers, and strategists. Our practice spans multiple markets, including science and technology, corporate, cultural, education, local and federal government, and healthcare. HGA’s work has received numerous awards throughout our history—from our own industries, as well as those of our clients. Equally as meaningful to us is the shared impact we create with our clients through purposeful design that speaks to the human experience. #HGA #HGADesign

Founded in 1953
Minneapolis, Minnesota, USA
2K employees (458 in marketing)
83% recommend to a friend
85% CEO approval

Traffic Signals

Monthly Visitors
97.6K
Traffic Source Mix
Search
36.7%
Direct
56.1%
Referral
4.9%
Social
1.4%
Paid
0.7%

Headcount Trend

Current headcount: ~2K

Marketing Team

Marketing Team Size
81 (4% of company)
Median Career Experience
17 years
Median Tenure
4.8 years
Marketing Roles Posted (Last 30 Days)
1

Recent News