Responsibilities

• Formulate and execute comprehensive, omnichannel marketing strategies to accelerate demand generation and maximize customer acquisition across all touchpoints.
• Drive cross-functional collaboration with corporate partners, regional teams, and external agencies to ensure seamless program execution.
• Optimize marketing budgets and manage strategic financial allocation to deliver maximum ROI and campaign performance.
• Establish advanced program tracking methodologies and deliver holistic campaign analytics to inform executive decision-making and business growth.

Requirements

• 3-5+ years of strategic marketing experience leading multi-channel campaigns and alternate sales channel development.
• Expertise in end-to-end demand generation across digital, direct mail, paid media, and mobile app channels.
• Proven track record of managing campaign budgets, vendor partnerships, and cross-functional teams.
• Strong background in performance analytics, data-driven reporting, and collaborative project management.

Benefits

• comprehensive benefits package, including: medical, prescription, dental, vision, AD&D, and life insurance offerings, short-term disability, and a 401K plan (all benefits are based on eligibility)