Marketing Manager

Thousand Oaks, CA (Hybrid)

Salary Not AvailableSenior Level2+ years expFull time

Posted 2 months ago

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Job Summary

Own and drive brand tactics across multi-channel KAM teams, turning data into strategic recommendations that advance launches, access, and payer engagement.

  • Own channel tactics and launch planning, aligning HCP messaging with multichannel programs and congress activities.
  • Synthesize data insights into strategic brand recommendations and pricing/contract considerations that support payer strategies and patient access.
  • Develop and roll out engagement with payers and partners to improve product access while ensuring contract quality and discounting coherence.

Job Description

Responsibilities

  • Duties: Work with field-based Amgen colleagues to sell one or more of Amgen’s products to primary care, cardiology, nephrology, oncology, rheumatology, or dermatology customers
  • Create and implement business plans for customers in assigned territory through tactics such as lunch-and-learn, dinner programs, and congress/exhibit booths
  • Gain a critical understanding of customer needs and access implications while practicing delivery of impactful messages
  • Complete strategic brand priorities by developing, executing, and measuring tactics within a given channel (HCP Promotion, Multichannel, Direct-to-Consumer, etc.)
  • Plan the launch of a new product, indication, dose and diagnostic
  • Synthesize data and analytical insights into strategic brand recommendations
  • Support payer engagement strategy and pricing decisions by developing models and running strategic scenarios
  • Develop and roll out an engagement strategy with key payers and other relevant partners to improve patient access to Amgen products
  • Ensure the quality of Amgen’s payer/provider contracts and discounting activities through above-brand strategic initiatives
  • May telecommute

Requirements

  • Master’s degree (or foreign equivalent) in Business Administration or related field & 2 years of experience in the job offered or in a brand manager or marketing-related occupation.
  • Knowledge of drug development, regulations and patient care practices relating to the pharmaceutical, healthcare or biotechnology industry.
  • Setting up the frameworks and views to fully support a brand through mapping and building the bridge between the strategy and execution of marketing activities by using programs and tools such as VBA Programming, Tableau, Microsoft Excel, and SWOT Analysis.
  • Driving analytical marketing projects using programs and tools such as SPSS, SQL, Google Analytics, Microsoft Project, or Regression Analysis.
  • Developing and executing tools and resources to communicate a product’s value proposition to maintain or improve coverage, support value based initiatives, and deliver on value marketing strategy using programs including Power Business Intelligence Tool (Power BI).
  • Generating insights from data to develop situational and competitive analysis and strategic imperatives and tactics.
  • Utilizing forecasting models to develop LRP (Long Range Plan) and budgeting in brand planning.

Benefits

  • A comprehensive employee benefits package, including a Retirement and Savings Plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts
  • A discretionary annual bonus program, or for field sales representatives, a sales-based incentive plan
  • Stock-based long-term incentives
  • Award-winning time-off plans
  • Flexible work models, including remote and hybrid work arrangements, where possible

Amgen

4.1 Glassdoor

Amgen harnesses the best of biology and technology to fight the world’s toughest diseases, and make people’s lives easier, fuller and longer. We helped establish the biotechnology industry, and we remain on the cutting-edge of innovation, using technology and human genetic data to push beyond what’s known today. Our investment in research and development has yielded a robust pipeline that builds on our existing portfolio of medicines to treat cancer, heart disease, osteoporosis, inflammatory diseases and rare diseases.Amgen is one of 30 companies comprising the Dow Jones Industrial Average®, and part of the Nasdaq-100 Index®. In 2024, Amgen was named one of the “World’s Most Innovative Companies” by Fast Company and one of “America’s Best Large Employers” by Forbes.For more information, visit Amgen.com and follow us on X, LinkedIn, Instagram, TikTok, YouTube and Threads. 🔗 Community Guidelines: https://wwwext.amgen.com/community-guidelines🔗Global Privacy Statement Directory: www.amgen.com/dpSpecial Advisory: Please be cautious of scam recruitment offers claiming to be from Amgen. Such scams may come from various sources, including fake websites and/or unsolicited emails and seek to obtain personal data or payment from victims by offering jobs that do not exist. Please be advised that Amgen would never ask for payment to progress a job application. When in doubt, please check to see if the position in question is posted on this website before applying. Additionally, please report any suspicious recruiting activity to https://complaint.ic3.gov/ and thank you for your assistance.

Founded in 1980
Thousand Oaks, California, USA
37K employees (1,491 in marketing)
83% recommend to a friend
89% CEO approval

Traffic Signals

Monthly Visitors
512K
Traffic Source Mix
Search
39.7%
Direct
42.4%
Referral
7.2%
Social
9.4%
Paid
1.2%

Headcount Trend

Current headcount: ~38.1K

Marketing Team

Marketing Team Size
1,259 (3% of company)
Marketing Roles Posted (Last 30 Days)
10

Funding

Total Funding
$28.5B
Last Raise
Post IPO Debt, 3 years ago

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