Responsibilities

• Translate partner and business objectives into compelling creative briefs and campaign territories.
• Use audience insights, cultural trends, and platform behaviors to inspire innovative marketing solutions.
• Collaborate with Creatives, Designers, Producers, and Media Planners to concept and deliver standout, insight-driven campaigns.
• Craft strategic narratives that connect creative ideas to measurable client and business outcomes.
• Ensure creative concepts are optimized for target audiences across media channels and formats.
• Lead the development of integrated brand and creative partnerships, from concept to execution.
• Build and pitch proposals that leverage the company's unique capabilities, brand IP, and media ecosystem.
• Collaborate with Media Planning and Activation teams to align creative storytelling with channel strategy, audience targeting, and flighting.
• Negotiate partnership agreements with clients and stakeholders across seniority levels.
• Create business cases and collaborate with Finance to ensure initiatives are commercially viable.

Requirements

• 7 years of experience in creative strategy, brand partnerships, or integrated marketing.
• Proven ability to develop culturally relevant, insight-led creative solutions.
• Strong commercial acumen, with experience building business cases, negotiating, and managing partnerships.
• Expertise in multimedia marketing and media planning collaboration, spanning digital, social, CTV, programmatic, and OOH.
• Exceptional presentation, storytelling, and communication skills.
• Highly organized with excellent project management and stakeholder management abilities.
• Self-starter who thrives in fast-paced environments and balances creativity with results-driven focus.

Preferred

• Experience leveraging sports sponsorship talent access and rights
• Knowledge of sponsorship programs and ability to translate sponsorships into scalable solutions
• Experience presenting ideas and results to industry audiences

Benefits

• Medical, dental, and vision benefits
• Health savings accounts with qualified medical plan enrollment
• 10 paid days off
• 3 days paid bereavement leave
• 401(k) plan participation with employer match
• Life and disability insurance
• Commuter benefits
• Dependent care flexible spending account
• Accident insurance
• Critical illness insurance