Responsibilities

• Own US Marketing Strategy
• Develop and execute the end-to-end marketing strategy for universities, Property Partners and Perk Partners across the US and Canada.
• Build Category Credibility
• Position Housr as a trusted authority in off-campus student living through:
• Thought leadership content
• Research, insights and perspective
• Conference presence and speaking opportunities
• Founder and executive storytelling

Requirements

• You have led marketing within a high-growth B2B or B2B2C startup, ideally selling into complex or institutional buyers.
• You have experience marketing to universities, colleges or similarly regulated or considered markets. Alternatively, you have built trust with buyers who require credibility and evidence before making decisions.
• You are both strategic and hands-on. You can define direction and also write the copy, launch the campaign or host the event when needed.
• You understand content-led growth, thought leadership and narrative-driven marketing.
• You work closely with sales to generate pipeline, not just awareness.
• You communicate clearly and confidently, with strong writing and a well-formed point of view.
• You are curious and motivated to understand your customer deeply.

Benefits

• 20 days PTO plus federal holidays
• 100 percent employer-paid medical, dental, and vision, with options for dependents
• 401(k) match, life, and disability cover
• Generous budget for conferences, tools, and professional development
• Massive career growth - Significant scope for career progression as the US marketing function scales
• Front-row seat to hyper-growth - Join a company that has gone from $0 to $10M ARR in 18 months and is just getting started in North America.
• Flexibility & trust - We care about outcomes, not clock-watching. You’ll have the autonomy to do your best work.
• Work with a world-class, global team - Collaborate with sharp, driven teammates across the US, UK, and beyond.