Marketing Intership

Cudahy, WI (On-site)

Salary Not AvailableIntern/New GradPart time

Posted 3 months ago

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Job Summary

Drive digital lead generation and marketing automation support for a 10–12 week B2B internship, learning the full lifecycle from campaign creation to opportunity conversion.

  • Must-have: Assist in building and managing digital campaigns (email automation, LinkedIn, trade publications, landing pages) to generate qualified leads.
  • Standout: Support marketing automation with lead scoring, lifecycle tracking, and proper attribution tagging.
  • Standout: Prepare monthly performance dashboards and present optimization recommendations.

Job Description

Responsibilities

  • Digital lead generation strategy and campaign development & execution.
  • Marketing automation execution within a CRM platform including email sequences and workflows.
  • Campaign performance reporting and conversion tracking from lead to opportunity.
  • CRM integration, data upkeep, and correct UTM tagging for attribution.
  • Collaborate with marketing to support ongoing campaigns while learning the full lifecycle of a B2B lead.
  • Project Focus: Digital Lead Generation & Automation; Landing page and gated content deployment; CTA implementation.

Requirements

  • Duration: 10–12 weeks
  • Hours: 15–20 hours per week
  • B2B digital marketing strategy
  • Industrial lead generation
  • Marketing automation platforms
  • CRM reporting
  • ROI measurement
  • Data-driven campaign optimization
  • Sales and marketing alignment

Nice To Have

  • Exposure to audience segmentation by industry, geography, and buyer persona

Steel Partners Holdings

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40