Responsibilities

• Create short-form video and photo content for Instagram Reels and Facebook, using our library of install footage and finished-home photography
• Manage and develop the social content calendar — planning, scheduling, and publishing across both platforms
• Write post copy and captions for a homeowner audience, primarily ages 35–65
• Support paid social campaigns by producing creative for a multi-state Meta ad account
• Track and report weekly on content performance, including reach, engagement, and lead generation
• Join install ride-alongs to capture on-site content — optional, and available to local candidates
• Work directly with ownership and the sales team to keep brand messaging consistent
• Develop physical marketing materials such as road signs, door hangers, etc. We have existing designs, but you have the opportunity to improve.

Requirements

• Currently pursuing or recently completed a degree in Marketing, Communications, Film, Digital Media, or a related field — or equivalent hands-on experience creating content. However - mindset goes beyond any qualifications.
• Demonstrated short-form video editing ability using CapCut, Premiere, DaVinci Resolve, Adobe Creative Suite, or similar
• A portfolio, reel, or personal account you can share with us would be great
• Working knowledge of Instagram and Facebook, including what makes short-form video perform
• Strong written communication and a natural, conversational writing voice
• Experience with Meta Ads Manager, Business Suite, Canva, or Photoshop is a plus
• Twin Cities location is a plus — local candidates get first access to on-site shoots — but is not required

Benefits

• Flexible schedule