Responsibilities

• Write and produce marketing content for social media, blogs, and digital campaigns
• Support the creation of short-form video, graphics, and digital assets for platforms such as LinkedIn, Instagram, and YouTube
• Help transform customer stories, product insights, and event highlights into engaging marketing content
• Monitor Appian’s social media channels and assist with community engagement
• Identify opportunities to amplify customer, partner, and employee content
• Research industry trends, hashtags, and conversations to inform social media strategy
• Support the execution of global digital marketing campaigns across social media and content channels
• Assist with promotional content for Appian events, product announcements, and marketing initiatives
• Collaborate with Product Marketing, Digital Marketing, and Events teams to support campaign promotion and brand awareness
• Ensure content aligns with Appian’s brand messaging and campaign goals

Requirements

• Must be pursuing a Bachelor’s degree in Marketing, Communications, Business, Journalism, or a related field
• High academic performance (GPA)
• Strong interest in social media, digital marketing, technology, AI, or enterprise software
• Strong writing, editing, and storytelling skills
• Ability to translate complex topics into engaging and accessible content
• Strong organizational skills and ability to manage multiple projects
• Previous experience in communications or content creation preferred

Nice To Have

• Familiarity with social media platforms such as LinkedIn, Instagram, and YouTube
• Experience with tools such as Canva, CapCut, Adobe Creative Suite, or video editing software
• Basic knowledge of marketing analytics tools or social media reporting
• Curiosity about AI, automation, and digital transformation

Benefits

• Appian offers a comprehensive benefits package designed to support your health, wellbeing, and financial future. Benefits may include health coverage, Employee Assistance Program (EAP) with free mental health support, life and disability insurance, an Employee Stock Purchase Program (ESPP), a retirement/pension plan, wellness dollars, tuition reimbursement, family-forming benefits and more. Benefits vary by country—please ask your Talent Acquisition contact for details specific to the location you are applying to.