Marketing and Events Specialist

Ann Arbor, MI (Remote)

$72K/yr – $76K/yrMid Level3+ years expFull time

Posted 3 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Coordinate marketing materials and events for Town Square Health, driving patient engagement and community partnerships.

  • Own end-to-end content creation, event planning, and vendor coordination for campaigns and health fairs.
  • Must-have: 3–5 years in marketing/events with strong writing and CMS/Canva or Adobe skills.
  • Standout: Healthcare marketing experience or HIPAA-compliant communications is a plus.

Job Description

Responsibilities

  • Develop, write, and edit compelling content for both print and digital marketing materials, including brochures, flyers, clinic signage, social media assets, email campaigns, and digital ads
  • Create and update patient education materials in collaboration with clinical and operations teams, ensuring accuracy, accessibility, and brand consistency
  • Maintain the organization's content library and ensure materials are up to date, on-brand, and compliant with relevant healthcare communication standards
  • Support the marketing team in executing integrated campaigns that drive patient acquisition, retention, and community awareness
  • Coordinate with external vendors (printers, designers, photographers) to produce high-quality materials on time and within budget
  • Assist with maintaining and updating content on the company website and patient-facing platforms
  • Coordinate end-to-end logistics for Town Square Health’s centralized events and health fairs, including vendor coordination, venue setup, staffing support, and post-event wrap-up
  • Manage the company's presence at national conferences and trade shows, including exhibit booth logistics, shipping and materials management, registration, sponsorship fulfillment, and on-site support
  • Manage sourcing and inventory for event giveaways and materials
  • Maintain an annual events calendar and, in collaboration with local Outreach and Education Managers, proactively identify new community engagement and exhibiting opportunities aligned with organizational growth goals

Requirements

  • Bachelor's degree in Marketing, Communications, Public Health, or a related field
  • 3–5 years of experience in marketing, events coordination, or a related role
  • Demonstrated experience planning and executing events, including tradeshows, community events, or health fairs
  • Strong writing and editing skills with the ability to tailor messaging for diverse audiences
  • Proficiency with design tools (Canva, Adobe Creative Suite, or similar) and marketing platforms (email marketing, social media management, CMS)
  • Highly organized with strong project management skills and the ability to manage multiple deadlines simultaneously
  • Comfortable working both independently and collaboratively within a centralized team structure
  • Comfortable working in a fast-paced, growth-oriented environment.
  • Willingness to travel for events (estimated 15% travel)
  • Mission-driven, collaborative mindset and a passion for improving access to high-quality primary care.

Preferred

  • Experience in a healthcare, wellness, or consumer-facing services environment
  • Familiarity with healthcare marketing compliance considerations (e.g., HIPAA-related communication standards)
  • Experience with CRM or marketing automation platforms

Benefits

  • Competitive compensation and performance-based incentives
  • Starting salary range of $72,000-$76,000
  • Comprehensive benefits package (medical, dental, vision, 401k)
  • Opportunity to make a real impact in transforming how healthcare is delivered to older adults
Town Square Health logo

Town Square Health

Town Square Health is a value-based care, multi-specialty practice serving Medicare-eligible patients. We are bringing primary and specialty care together to deliver seamless, coordinated, patient-centered services with a bold vision to set the gold standard for how we experience healthcare in the United States.

Founded in 2025
Chicago, Illinois, USA
11 employees

Headcount Trend

Current headcount: ~11