SOUTH MIDDLESEX OPPORTUNITY COUNCIL

Marketing & Events Manager

Framingham, MA (Hybrid)

$75K/yr – $80K/yrSenior Level4+ years expFull time

Posted 1 month ago

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Job Summary

Own the integrated marketing and events engine for SMOC, turning strategy into multi-channel campaigns, brand consistency, and donor-focused engagement that ties to fundraising outcomes.

  • Lead annual marketing plans and integrated campaigns across digital, print, and social to support fundraising goals.
  • Own events marketing and execution, including planning, partnerships, communications, and on-site leadership.
  • Ensure brand consistency and translate program needs into compelling communications across departments.

Job Description

  • Marketing Strategy & Execution: In collaboration with Senior Leadership, develop and implement annual marketing and communications plans aligned with agency and fundraising goals.
  • Lead integrated marketing campaigns across digital, print, and social media platforms.
  • Create, design, and oversee production of marketing materials, sponsorship collateral, impact reports, and branded assets.
  • Oversee SMOC’s website content, ensuring accurate, timely, and compelling content in collaboration with agency leadership and program directors.
  • Monitor and analyze campaign performance metrics (engagement, reach, donor response, event participation) and adjust strategies to improve results.
  • Own brand consistency across all departments and affiliate organizations while directly supporting program-specific marketing needs.
  • Social Media: coordinate social media information with program directors, organize content and proactively generate social media posts.
  • Coordinate photography of events and strategically distribute across internal/external channels.
  • Fundraising & Event Leadership: In partnership with Director of Development, generate and implement marketing and engagement strategies for fundraising and cultivation events.
  • Lead planning and coordination of agency events, including timelines, vendor management, sponsorship promotion, communications, and logistics.
  • Bachelor’s Degree in Marketing, Communications, Business, or related field (or equivalent professional experience).
  • Minimum of four (4) years of progressively responsible experience in nonprofit marketing, communications, or social services, including project or team leadership responsibilities.
  • Excellent written and verbal communication and attention to detail.
  • Mission-Driven Leadership: Demonstrated commitment to advancing SMOC’s mission, with the ability to align marketing and engagement strategies with donor interests, community needs, and organizational goals.
  • Strategic Relationship Management: Proven ability to build, strengthen, and sustain relationships with donors, community partners, staff, and stakeholders. Skilled at understanding diverse motivations and fostering inclusive engagement across cultures and communities.
  • Results-Oriented Management: Track record of setting measurable goals, monitoring performance metrics, and driving marketing and event initiatives that achieve defined revenue, visibility, and engagement outcomes.
  • Collaborative Leadership: Ability to lead cross-functional projects, mobilize internal and external resources, and work effectively across departments. Demonstrated confidence in navigating challenges and facilitating solutions.
  • Brand & Communications Stewardship: Experience managing and protecting organizational brand identity across multiple platforms. Ability to oversee messaging strategy, ensure consistency, and translate mission impact into compelling communications.
  • Project & Operational Management: Strong organizational and project management skills, with the ability to prioritize competing deadlines while maintaining high standards of quality and accountability.
  • Technical Proficiency: Proficient in Microsoft Office (Word, Excel, Outlook), CRM systems (e.g., Salesforce), website content management systems, digital marketing platforms, and emerging communication technologies.
  • Paid Time Off: All full-time employees can accrue up to 3 weeks of vacation, and 2 weeks of sick time and are eligible for 12 paid holidays during their first year of employment.
  • Employer-paid Life Insurance & AD&D and Long-Term Disability for full-time employees.
  • Comprehensive Benefits Package including Medical Plans through Mass General Brigham with an HRA Employer cost-sharing program, Dental Plans with Orthodontic Coverage, and EyeMed Vision Insurance available to full-time employees.
  • 403(B) Retirement Plan with a company match starting on day one for all full-time and part-time employees.
  • Additional voluntary benefits including; Term and Whole Life Insurance, Accident Insurance, Critical Illness, Hospital indemnity, and Short-Term Disability.
  • Flexible Spending Accounts, Dependent Care Accounts, Employee Assistance Program, Tuition Reimbursement and more.