Marketing Enablement Associate

USA (Remote)

$36K/yr – $52K/yrMid Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive email marketing and promotional content for training products, coordinating pilots and cross-functional partnerships.

  • Must-have: 2+ years in a related field with email or promotions experience.
  • Standout: Experience developing training materials and using web-to-print production tools.

Job Description

Responsibilities

  • Writes and proofs email marketing messages in alignment with sales strategy.
  • Develops promotional materials, following content and branding guidelines; promotional material includes training material and sales kits.
  • Responsible for the logistics, communication, and tracking of instructors piloting digital products in consideration for adoption.
  • Serves as an ambassador to internal and external customers; partners with sales team members to resolve external customer issues.

Requirements

  • Bachelor’s degree in a related field or equivalent experience.
  • Minimum of 2+ years of experience in a related field.
  • Travel requirement of up to 25%.
  • Proficient understanding of product landscape, services, and support; proficiency with Microsoft Office Suite and CRM systems.

Preferred

  • Proficiency with marketing automation tools.
  • Experience developing promotional and training materials using web-to-print production tools.

Benefits

  • a full range of medical and/or other benefits may be provided.
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McGraw Hill

We are a leading global education company that partners with millions of educators, learners and professionals around the world. At McGraw Hill, we believe that your diverse experiences enrich the way you learn, teach and grow. Every educator teaches differently. Every institution has a unique approach. Every learner forges their own path to become who they want to be. We know that no two journeys are the same – and support your path, wherever it may take you. Our mission is to guide you along the path to unlock your potential, no matter where your starting point may be. Through our commitment to equity, accessibility and inclusion, we foster a culture of belonging that respects and reflects the diversity of the people and communities we serve. For over 130 years, we have never stopped innovating to meet the ever-changing needs of educators and learners – and will continue to support and celebrate your efforts every step of the way.Find your path to what’s possible. Learn more at https://careers.mheducation.com/

Founded in 1900
New York, New York, USA
7.6K employees (1,730 in marketing)

Traffic Signals

Monthly Visitors
52M
Traffic Source Mix
Search
17.9%
Direct
63.1%
Referral
18.1%
Social
0.6%
Paid
0.3%

Headcount Trend

Current headcount: ~7.6K

Marketing Team

Marketing Team Size
1,147 (15% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Last Raise
Private Equity, 4 years ago

Funding History

  • Sep 2021
    Private Equity Round
  • Mar 2012
    Private Equity Round