Marketing (Earned & Owned) Analyst

New York, USA (Hybrid)

$57K/yr – $62K/yrEntry Level1+ years expFull time

Posted 3 months ago

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Job Summary

Support data-driven marketing insights by turning data into actionable recommendations for clients and teams.

  • Own reporting and dashboards to communicate marketing and PR insights.
  • Translate data into actionable recommendations for diverse audiences.
  • Strong AI tool experience and data-visualization familiarity as standout signals.

Job Description

Responsibilities

  • Reporting & Visualization: Create clear, visually compelling reports and dashboards for clients and internal teams.
  • Campaign Analysis: Evaluate marketing and PR campaign performance to identify successes, challenges, and opportunities for improvement.
  • Audience & Market Insights: Interpret audience data, monitor competitive activity, and track industry trends to guide messaging and strategy.
  • Data-Driven Strategy: Contribute insights that inform creative ideas, brand positioning, and integrated marketing plans.

Requirements

  • Bachelor’s degree
  • 1–2 years of relevant experience (internship experience welcome)
  • Clear and concise communicator, able to translate data into actionable recommendations
  • Ability to present data and insights in a clear and concise way for different audiences.
  • Proficiency in Excel/Google Sheets; familiarity with data visualization tools a plus
  • Experience using AI tools (e.g., ChatGPT, Claude, Gemini, etc.)
  • Understanding of social listening or media monitoring tools (e.g., Sprinklr, Muck Rack, NewsWhip, Sprout etc…)
  • Strong analytical thinking, attention to detail, and problem-solving skills
  • Curiosity about trends in marketing, social media, and brand communications

    Benefits

    • Health Care (Medical, Dental, Vision)
    • Paid Time Off and Company Paid Holidays
    • Summer Fridays
    • 401K Retirement Plan with Company Match
    • Lifestyle Spending Account
    • Paid Parental Leave
    • Commuter Benefits
    • New Business Referral Bonus
    • Employee Referral Bonus
    Day One Agency logo

    Day One Agency

    An independent creative communications agency building legacy through relevance.Fast Company's 2025 and 2024 Most Innovative Companies. Ad Age's 2024 A-List. PRWeek's Outstanding Midsize Agency 2025, 2024, and 2023.

    Founded in 2014
    New York, New York, USA
    241 employees (131 in marketing)

    Traffic Signals

    Monthly Visitors
    18.3K
    Traffic Source Mix
    Search
    42.8%
    Direct
    45.2%
    Referral
    8.2%
    Social
    2.1%
    Paid
    1%

    Headcount Trend

    Current headcount: ~241

    Marketing Team

    Marketing Team Size
    90 (37% of company)
    Median Career Experience
    12 years
    Median Tenure
    2.3 years
    Marketing Roles Posted (Last 30 Days)
    2

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