Marketing Director

Clifton, NJ (On-site)

$120K/yr – $150K/yrSenior Level5+ years expFull time

Posted 4 weeks ago

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Job Summary

Own a multi-practice marketing engine with KPI-driven campaigns and cross-functional growth initiatives.

  • Strategic growth: translate firm goals into prioritized campaigns and KPIs across digital, content, events, and traditional channels.
  • Channel ownership: oversee email, social, paid search, and content programs with agency and vendor management.
  • Ops and data: optimize automation stack, CRM integration, and data flow to reduce manual work and improve measurement.

Job Description

Responsibilities - Own and execute the firm's overall marketing strategy across all practice areas - Translate firm goals into clear marketing priorities, campaigns, and KPIs - Partner closely with the COO and firm leadership on growth initiatives - Email marketing (campaigns, automations, newsletters) - Social media (organic + paid strategy and growth) - Content marketing (written + video) - Paid search (overseeing and managing an external agency) - Conversion rate optimization (landing pages, funnels, forms) - Design & creative direction - Traditional advertising, including direct mail
Rosenblum Law logo

Rosenblum Law

3 Generations & 100+ Years of Combined Legal ExperienceA Reputation of Providing Skilled Representation and Exceptional ServiceThe firm's ethic is to put the needs of our clients first. This not only means fighting hard for results; it also means that client inquires are responded to and addressed in a timely manner. The attorneys make themselves available to clients at all times and clients are never "handed off" to support staff. The attorneys at Rosenblum Law bring over 100 years combined experience and have scored major victories in every arena in which they practice. Whatever the outcome, the firm's clients know that the very best efforts have been made on their behalf.

Founded in 2005
Clifton, New Jersey, USA
25 employees (4 in marketing)

Traffic Signals

Monthly Visitors
16.7K
Monthly Google Ads Budget
$39K
Traffic Source Mix
Search
56.8%
Direct
33.1%
Referral
5.4%
Social
3.6%
Paid
1%

Headcount Trend

Current headcount: ~25

Marketing Team

Marketing Team Size
4 (16% of company)
Marketing Roles Posted (Last 30 Days)
1