Marketing Director

Pleasant Ridge, MI (Hybrid)

Salary Not AvailableDirector/ExecutiveFull time

Posted 8 days ago

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Job Summary

Own and lead multi‑client digital marketing programs from goals to ROI, translating objectives into multi‑channel strategies, delivering measurable results, and guiding a team through execution and client management.

  • Lead multi‑channel campaigns across search, social, email, display, and video
  • Align SEO, content, CRO, and analytics to optimize performance and ROI
  • Collaborate with clients and internal teams to present strategy, progress, and recommendations

Job Description

Responsibilities

  • Develop marketing strategies based on each client’s goals, audience, budget, and growth opportunities
  • Turn business objectives into clear campaign plans, timelines, and performance goals
  • Connect marketing activity to qualified leads, sales, revenue, and return on investment
  • Present strategies, results, and recommendations directly to clients
  • Plan, manage, and improve campaigns across channels such as:
  • Google Ads and Microsoft Advertising
  • Meta, LinkedIn, and other social platforms
  • Email marketing and automation
  • Display and remarketing
  • Organic search and content marketing

Requirements

  • At least five years of professional digital marketing experience
  • At least three years of agency or multi-client experience
  • Previous experience managing or mentoring marketing professionals
  • Experience planning campaigns across multiple digital platforms
  • Strong knowledge of SEO and emerging AEO practices
  • Experience with websites, landing pages, CRO, and analytics
  • Experience using AI tools or agents to improve workflows or client outcomes
  • Experience with WordPress or a similar CMS
  • Proficiency with GA4, GSC, Ads, and reporting tools
  • HubSpot proficiency, including forms, workflows, CRM data, and lead-generation processes

Benefits

  • A fair and competitive salary / benefit package based on experience
  • Encouraging co-leadership driven by accumulative results for clients
  • A collaborative, fast-paced, non-corporate agency environment
  • Work-from-home flexibility as part of a in-office/hybrid schedule
  • 18 days of PTO and paid holidays
Perfect Afternoon logo

Perfect Afternoon

Where digital meets delightful 🌞Championing our partners’ website, digital marketing, & branding efforts to new heights as a part of your team to enjoy your perfect afternoon.

Founded in 1998
Pleasant Ridge, Michigan, USA
14 employees (7 in marketing)

Traffic Signals

Monthly Visitors
1.1K
Traffic Source Mix
Search
17.4%
Direct
55.1%
Referral
17.5%
Social
8.6%
Paid
1.2%

Headcount Trend

Current headcount: ~14

Marketing Team

Marketing Team Size
6 (43% of company)
Marketing Roles Posted (Last 30 Days)
1