Marketing Director (On-site, not remote)

Little Canada, MN (On-site)

$30/hr – $35/hrSenior Level5+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

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Job Summary

Own a full stack local dentist marketing program: run paid campaigns, optimize assets and CRM, and improve the clinic web funnel to drive leads and franchise growth.

  • Own paid media and landing page optimization, with SEO and analytics feeding decisions.
  • Lead management and follow up across email, phone, and text, with CRM automation and CallRail insights.
  • Support new clinic openings and franchise marketing with asset creation and messaging alignment.

Job Description

Responsibilities
  • Manage and optimize Google Ads campaigns
  • Monitor conversions, cost per lead, and campaign performance
  • Build and improve landing pages
  • Analyze website traffic and marketing analytics
  • Improve SEO across multiple websites
  • Maintain and update WordPress websites
  • Create new landing pages
  • Update clinic information, provider bios, and marketing content
  • Monitor website performance, forms, and user experience
  • Design flyers, advertisements, and promotional materials in Canva
Preferred
  • Five or more years of relevant marketing experience is preferred.
  • Experience with Google Ads
  • WordPress
  • SEO
  • Google Analytics
  • Google Tag Manager
  • Canva
  • Mailchimp
  • CallRail
  • Microsoft Clarity
Clear Lakes Dental  logo

Clear Lakes Dental

Clear Lakes Dental is proud to offer patients exceptional care in preventative, restorative and other dental services in the Twin Cities. Our goal is to give our patients the highest quality of care when they need it. We serve patients from different ages, incomes, backgrounds, and dental history and provide services to patients with both private and state-funded insurances.We seek passionate Dental Professionals and people seeking a career in Dentistry and prioritize career advancement throughout our company.

Founded in 2017
Minneapolis, Minnesota, USA
62 employees (5 in marketing)

Traffic Signals

Monthly Visitors
20.7K
Monthly Google Ads Budget
$247.9K
Traffic Source Mix
Search
28.1%
Direct
47.5%
Referral
5.9%
Social
17%
Paid
1.5%

Headcount Trend

Current headcount: ~64

Marketing Team

Marketing Team Size
5 (8% of company)
Marketing Roles Posted (Last 30 Days)
3