Marketing Director, Insurance, UK&I

Pennsylvania, USA (Remote)

Salary Not AvailableSenior Level7+ years expFull time

Posted 4 months ago

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Job Summary

Drive integrated B2B marketing strategy and demand generation for a risk analytics leader, with ownership of programs, budgets, and cross‑functional partnerships.

  • Own the development and execution of integrated marketing strategies across awareness, demand generation, and retention
  • Must-have: 7–10+ years in B2B marketing in technology, data science, or analytics environments; strong automation/CRM skills
  • Standout: Manages 2 direct reports and partners with agencies to deliver cross‑channel campaigns with measurable ROI

Job Description

Responsibilities

  • Develop and execute fully integrated marketing strategies with clear objectives across awareness, demand generation, and customer retention
  • Lead and manage internal resources (2 direct reports) and external agencies to deliver campaigns across: Digital and integrated campaigns, Advertising, search, and social, Email marketing, webinars, and events
  • Create compelling messaging and thought leadership content including whitepapers, eBooks, blogs, infographics, and industry insights
  • Identify and oversee participation in high‑value industry events, ensuring strong brand presence and measurable ROI
  • Oversee creative development and promotional execution in partnership with agencies, vendors, and internal teams
  • Act as a trusted marketing partner to stakeholders, influencing decision‑making and go‑to‑market priorities
  • Support product launches and acquisitions, ensuring clear and effective marketing communications
  • Manage marketing budgets and work closely with analytics teams to track, analyse, and optimise performance

Requirements

  • Bachelor’s degree in Marketing, Business, or related field (MBA preferred)
  • 7–10+ years’ experience in B2B marketing, ideally within technology, data, or analytics‑driven environments
  • Proven experience leading integrated marketing programs across digital, content, events, and demand generation
  • Strong experience with marketing automation and CRM platforms (e.g. Eloqua, Salesforce)
  • Prior people management experience (direct reports and/or matrix leadership)
  • Strong background in stakeholder management within complex, matrixed organisations
  • Excellent written, verbal, and presentation skills with the ability to influence at senior levels
  • Demonstrated ability to manage budgets and optimise programs using data and analytics

Benefits

  • Generous holiday allowance with the option to buy additional days
  • Health screening, eye care vouchers, and private medical benefits
  • Wellbeing programs and life assurance
  • Access to a competitive contributory pension scheme
  • Save As You Earn share option scheme
  • Travel season ticket loan and Electric Vehicle Scheme
  • Optional dental insurance
  • Maternity, paternity, and shared parental leave
  • Employee Assistance Programme
  • Access to emergency care for both the elderly and children
RELX logo

RELX

RELX is a global provider of information-based analytics and decision tools for professional and business customers, enabling them to make better decisions, get better results and be more productive. Our purpose is to benefit society by developing products that help researchers advance scientific knowledge; doctors and nurses improve the lives of patients; lawyers promote the rule of law and achieve justice and fair results for their clients; businesses and governments prevent fraud; consumers access financial services and get fair prices on insurance; and customers learn about markets and complete transactions. Our purpose guides our actions beyond the products that we develop. It defines us as a company. Every day across RELX our employees are inspired to undertake initiatives that make unique contributions to society and the communities in which we operate.RELX serves customers in more than 180 countries and has offices in about 40 countries. It employs more than 36,000 people over 40% of whom are in North America.____Please note that RELX does not contact people through social media to extend job or contract offers, nor do we request money, credit card details or bank account information as part of any project or job application process. Any such request is fraudulent. Please contact your local law enforcement agency if you have been victimized by a scammer. For careers, access https://www.relx.com/careers/why-relx

Founded in 1993
London, England, GBR
2.8K employees (297 in marketing)

Traffic Signals

Monthly Visitors
139.5K
Traffic Source Mix
Search
49.2%
Direct
38.2%
Referral
9.7%
Social
1.8%
Paid
1%

Headcount Trend

Current headcount: ~2.8K

Marketing Team

Marketing Team Size
250 (9% of company)
Marketing Roles Posted (Last 30 Days)
4

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