Marketing Director

San Diego, CA (On-site)

$114K/yr - $125K/yr (Est.)Director/Executive7+ years expFull time

Posted 3 months ago

Job Summary

Drive brand, demand, and executive storytelling for Cadre AI’s AI strategy practice.

  • Own brand, positioning, and demand across channels
  • Must-have: 7+ years in B2B marketing with proven scale of a brand
  • Standout: AI-native culture and early access partnerships with major AI players

Job Description

Responsibilities

  • Define the Brand and Own Positioning
  • Drive Thought Leadership and Content
  • Own PR and Media Strategy
  • Build Demand Generation and Inbound Pipeline
  • Execute Events, Webinars, and Experiences
  • Lead SDx Brand and Community Marketing
  • Own the Website and Digital Ecosystem
  • Enable Sales and Go-to-Market Execution
  • Support Executive Brand and Thought Leadership
  • Measure, Report, and Improve

Requirements

  • 7+ years in B2B marketing, brand marketing, or demand generation—professional services, consulting, or high-growth tech preferred
  • Proven ability to build or scale a brand to market leadership, not just maintain one
  • Strong strategic thinker who also executes—you set the vision and then do the work yourself
  • Exceptional writer and storyteller with the ability to communicate to executive audiences clearly and compellingly
  • Experienced with marketing technology: HubSpot, Webflow, LinkedIn Campaign Manager, Google Analytics, and SEO tools
  • Strong project management skills with the ability to manage agencies, freelancers, and competing priorities without dropping the ball
  • Entrepreneurial mindset—you thrive in ambiguity, move fast, and build structure where there isn’t any
  • Fluent with AI tools (Claude, ChatGPT, and others) as part of your daily workflow, not just curious about them

Preferred

  • You’ve built a marketing function from scratch—not just inherited one. You know what it takes to go from zero to recognized brand.
  • Track record of driving measurable pipeline contribution from content and inbound—you can point to specific numbers
  • Experience marketing AI, technology, or professional services to senior operators and executives
  • You’ve built and managed a community or membership brand—understanding that audience trust is earned, not bought
  • You write well enough that executives want you to help them find their voice

Benefits

  • Real ownership. You build the marketing function from the ground up. No inherited playbooks, no committee approvals. You own the strategy and the execution.
  • Category-defining moment. AI transformation is the most important shift in business operations in a generation. You’ll be shaping how the market understands it.
  • AI-native culture. We don’t just build AI for clients. We use it to run our own operations. You’ll work with people who are as obsessed with the tools as you are.
  • Access to the frontier. Through partnerships with Anthropic, OpenAI, and YC, you’ll be among the first to experiment with new models and capabilities.
  • Upside. We’re bootstrapped, profitable, and growing fast. Early team members share in the success they help create.
  • No bureaucracy. Small pods. Clear accountability. The best idea wins, regardless of who says it.

Salaries

SalaryGuide estimate

$114K/yr – $125K/yr

Modelled from 3 comparable roles.

See all Go Cadre salaries

Marketing Director

Go Cadre · San Diego, CA · On-site