Marketing Manager, Demand Generation

Department

Marketing

Location

Remote (US)

Employment

Full-Time

About ClearGov

ClearGov is building the modern financial operating layer for the public sector.

We help local governments and school districts plan, budget, report, and communicate their finances with clarity and confidence.

From long-term planning to financial reporting, compliance, and transparency, our platform connects the work finance teams are already doing and makes it easier to deliver for their communities.

Today, more than 1,000 public sector organizations use ClearGov, and we continue to expand our platform and reach as we grow.

Our Core Values

Be Clear – We communicate openly and directly	Be Trustworthy – We do what we say we will
Be Considerate – We respect the impact we have on others	Be Positive – We bring energy and optimism to the work
Be Better – We look for ways to improve, every day	Be Fierce – We challenge ideas to get to better outcomes
Be Fun – We don't take ourselves too seriously

About the Role

We're looking for a Marketing Manager, Demand Generation to support the execution of ClearGov’s campaign engine. This role is ideal for a hands-on, detail-oriented marketer who enjoys bringing campaigns to life and thrives in a fast-paced, collaborative environment.

You’ll partner closely with senior demand generation leadership to execute multi-channel campaigns across webinars, email, content, and social. This role is focused on high-quality execution, strong coordination, and continuous optimization.

You’ll also help the team move faster by leveraging AI tools to support content creation and campaign production, contributing to a more efficient and scalable marketing engine.

What You'll Do

Execute demand generation campaigns across channels, including webinars, product tours, email programs, blog promotion, and social
Partner with the Demand Generation lead, SDR, and Product Marketing teams to translate campaign strategy into clear, on-time execution
Coordinate campaign timelines and deliverables using Monday.com, ensuring alignment across marketing stakeholders
Collaborate with Marketing Operations to support campaign builds, QA processes, and launch readiness in Marketo
Write and refine marketing copy for emails, landing pages, and campaign assets
Use AI tools to accelerate content creation, campaign production, and content repurposing workflows
Support the development and optimization of evergreen nurture programs aligned to key initiatives
Monitor campaign performance and contribute to ongoing optimization efforts

What You Bring

4–5 years of experience in B2B marketing, preferably in SaaS or demand generation roles
Strong experience executing campaigns across email, webinars, and multi-channel programs
Solid understanding of marketing automation platforms (Marketo preferred), including how campaigns are built and managed
Strong copywriting skills with the ability to produce clear, engaging marketing content
Experience using AI tools (e.g., for copywriting, content generation, or workflow support); experience building AI-driven marketing workflows or agents is a plus
Strong organizational and project management skills; experience with Monday.com or similar tools is a plus
High attention to detail and ability to manage multiple campaigns simultaneously
Analytical mindset with the ability to interpret performance data and support optimization
Background in SaaS, B2G, or the education sector is a plus

What Makes You a Great Fit

You take ownership and follow through
You communicate clearly and effectively
You're comfortable solving problems and figuring things out
You learn quickly and adapt as things change
You care about the team, not just your own work
You bring a sense of humor and perspective to what you do

Compensation

Base Salary Range

$95,000 - $110,000 — excluding benefits and potential bonuses

Final compensation will depend on experience, skills, and interview performance. We consider internal equity to ensure fairness across our team.

Why Join ClearGov

Remote and flexible work environment
Meaningful work that impacts communities across the country
Collaborative, high-performing team
Competitive compensation and benefits
Opportunities to grow as we scale

Benefits

✓ Medical, dental & vision	✓ 401(k) with match	✓ Paid Time Off
✓ 10 company holidays	✓ 3 floating holidays	✓ Parental leave
✓ Life & disability insurance	✓ Volunteer days	✓ Annual company offsite
✓ Employee referral program

How to Apply

Ready to join us? Apply here: https://cleargov.applytojob.com/apply/ZRHN41XP5a/Marketing-Manager-Demand-Generation

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#LI-Remote

ClearGov is an equal opportunity employer committed to building a diverse, inclusive, and respectful workplace. We prohibit discrimination and harassment of any kind and make employment decisions without regard to race, color, ancestry, ethnicity, nationality or national origin, citizenship, sex, sexual orientation, gender identity or expression, religion or creed, age, disability, genetic information, pregnancy, childbirth or related medical conditions, marital or family status, veteran or military status, Indigenous status, record of offenses (where legally protected), or any other characteristic protected by applicable federal, state, provincial, or local laws in the United States and Canada.

ClearGov is also committed to providing reasonable accommodations for applicants and employees with disabilities, in accordance with applicable U.S. and Canadian laws. If you require an accommodation during any part of the hiring process, please let us know.

At ClearGov, we value diverse perspectives and believe they strengthen our ability to achieve our mission of helping local governments work better.

Marketing Director, Brand Equity and Demand Generation

Job Summary

Original Job Description

Marketing Manager, Demand Generation

Senior Demand Generation Manager

Senior Global Demand Generation Manager

Demand Generation Specialist | United States | Remote

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