Marketing Director

Boston, MA (Remote)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Job Summary

Own and execute an integrated marketing and communications program for ASPIRE, aligning content, channels, and campaigns with the mission, while collaborating with program directors to support events, recruitment, and fundraising.

  • Integrated Strategy & Execution: Develop and manage the organization’s marketing plan across website, social, and newsletters.
  • Content & Channel Management: Create engaging content to reach mentors, mentees, volunteers, donors, and community members and publish across Facebook, Instagram, YouTube, and email.
  • Campaign Collaboration: Guide event deadlines, recruitment activities, and fundraising campaigns in partnership with program teams.

Job Description

Responsibilities

  • Create, execute, and manage an integrated marketing and communications strategy that reflects ASPIRE’s mission
  • Identify and create compelling content to increase ASPIRE’s online presence and to engage with targeted audiences, including mentors, mentees, volunteers, donors, and community members
  • Collaborate with ASPIRE Program Directors to assist with their marketing and communications needs
  • Set marketing strategy deadlines for events, recruitment activities, and fundraising campaigns
  • Oversee ASPIRE’s website, newsletter, social media accounts, and other marketing materials
  • Develop a viable marketing and social media content plan and schedule to enhance overall presence of ASPIRE
  • Publish content that reflects ASPIRE’s mission on its website, newsletter, and social media accounts, including Facebook, Instagram and YouTube
ASPIRE: Asian Sisters Participating in Reaching Excellence logo

ASPIRE: Asian Sisters Participating in Reaching Excellence

ASPIRE aims to build and empower a community of Asian American women leaders through identity development, mentorship, and education. Volunteer-led and volunteer-run, directed by women for women.Established in 2001, Asian Sisters Participating In Reaching Excellence, Inc. (ASPIRE) is a Boston-based, volunteer-run, non-profit organization that supports the professional and personal growth of Asian American girls and women. Our mission is to engage, educate, and empower Asian American girls and women to become effective lifelong leaders.

Founded in 2001
Boston, Massachusetts, USA
6 employees

Traffic Signals

Monthly Visitors
2.1K
Traffic Source Mix
Search
16.5%
Direct
65.3%
Referral
5.3%
Social
11.7%
Paid
1.2%

Headcount Trend

Current headcount: ~6
ASPIRE: Asian Sisters Participating in Reaching Excellence logo

Marketing Director

ASPIRE: Asian Sisters Participating in Reaching Excellence · Boston, MA · Remote