Marketing Director (ALF)

Riverview, FL (Unknown)

$60K/yr – $70K/yrSenior Level2+ years expFull time

Posted 3 months ago

Job Summary

Drive occupancy growth as a Sales & Marketing Director in a premier senior living community.

  • Own referral-network development and move-in guidance for prospective residents.
  • Must-have: 2–3 years of sales and marketing in Independent Living/Assisted Living/Memory Care.
  • Standout: Relationship-driven, community-focused growth with partnerships and local outreach.

Job Description

Responsibilities

  • Drive occupancy growth through community outreach, networking, and relationship development
  • Build and maintain partnerships with physicians, senior service providers, local organizations, placement agencies, and community referral sources
  • Conduct tours and guide prospective residents and families through the decision-making and move-in process
  • Develop and execute local marketing initiatives, events, and outreach strategies
  • Represent a highly respected senior living community known for exceptional resident care and customer service
  • Collaborate with leadership to support ongoing community growth and success

Requirements

  • 2–3 years of sales and marketing experience within Independent Living, Assisted Living, or Memory Care
  • Proven ability to build referral relationships and generate move-ins
  • Strong communication, networking, follow-up, and organizational skills
  • Passion for senior living and delivering an exceptional family experience
  • Professional, motivated, and team-oriented mindset

Salaries

Posted range

$60K/yr – $70K/yr

Taken straight from the job posting.

Marketing Director (ALF)

Riverview, FL · Unknown