Responsibilities

• Direct oversight of the university news outlet, including posting of all stories published to the site and associated dispersal of weekly recap emails to media outlets.
• Regularly writes news stories for the university news outlet.
• Serves as MAC liaison to colleges and schools communication specialists, providing editorial and copyediting direction. Provides onboarding and direction to newly hired communication specialists regarding MAC operations.
• Serves as MAC liaison to the CRM Technical Advisory Group.
• Serves as primary coordinator for AODC marketing and communications, including storytelling, web updates, and coordination of paid media between the planning group and the assistant director of MAC.
• Co-content creator for university digital marketing campaigns.
• Builds and sends executive emails to the UM-Flint community via Mailchimp. Maintains contact lists for these email campaigns.
• Creates featured content for university annual reports and other executive publications.
• Collaborates with the university photographer on visual elements for news.
• Works collaboratively with the MAC website content administrator to update key web properties with content aligned with university events and goals.

Requirements

• Bachelor's degree in public relations, communications, journalism, business or a related field.
• Four or more years of relevant professional experience, preferably in higher education.
• Demonstrated outstanding organizational, communication, writing, and editing skills, including AP style.
• Proven understanding of best practices for content, including knowledge of accessibility requirements for web content, SEO principles, and how content is deployed across various platforms and measured through analytics.
• Excellent computer skills, particularly using Google Suite, Microsoft Office software, and other software essential to performing the duties of this position.
• Proficiency with Adobe Creative Cloud or other image editing software.
• Experience with WordPress or similar Content Management Systems.

Benefits

• Generous time off
• A retirement plan that provides two-for-one matching contributions after 12 months of eligible service with immediate vesting.
• Many choices for comprehensive health insurance
• Life insurance
• Long-term disability coverage
• Flexible spending accounts for healthcare and dependent care expenses.