Marketing & Data Coordinator

Salt Lake City, UT (Hybrid)

$13/hr – $18/hrMid LevelPart time

Posted 3 months ago

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Job Summary

Coordinate and execute marketing campaigns and data tasks for graduate programs.

  • Own lead data in Salesforce and ensure accurate list management for campaigns.
  • Must-have: Experience with CRM data maintenance or similar data-entry tasks.
  • Standout: Ability to support events and cross-channel communications across email, text, and social media.

Job Description

Responsibilities

  • Assist with drafting, building, scheduling, and QA of email, text message, and social media campaigns across multiple audiences.
  • Coordinate and schedule marketing communications and recruiting events across email, text, web, and calendar platforms, ensuring accuracy, timing, and alignment with campaign goals.
  • Own the accuracy and maintenance of lead data in Salesforce, including data entry, updates, and list management to support campaign execution and reporting
  • Help prepare materials for events, such as printed collateral, signage, and more.
  • Monitor campaign performance (email and text) and flag issues or opportunities for improvement
  • Provide administrative support, including answering phones and covering the front desk when necessary.
  • Perform other tasks as assigned to support the overall marketing strategy.

Requirements

  • EQUIVALENCY STATEMENT: 1 year of higher education can be substituted for 1 year of directly related work experience (Example: bachelor's degree = 4 years of directly related work experience).

Nice To Have

  • Basic understanding of marketing concepts and digital platforms, or a strong desire to learn
  • Strong attention to detail, particularly in data entry, content review, and scheduling
  • Critical thinking skills and sound judgment; comfortable asking questions when needed
  • Ability to work independently and communicate effectively with remote team members, including participating in virtual meetings for training and direction
  • Comfort working with email or text messaging platforms (e.g., marketing emails, newsletters, SMS)
  • Ability to follow campaign timelines and manage execution tasks across multiple deadlines
  • Proficiency in Microsoft Office Suite
  • Experience with graphic design, Adobe Creative Suite, or web editing is a plus, but not required
  • Familiarity with Salesforce, marketing tools, or CRM systems is a plus
  • Interest in marketing operations, communications, or analytics
    University of Utah logo

    University of Utah

    The University of Utah, located in Salt Lake City in the foothills of the Wasatch Mountains, is the flagship institution of higher learning in Utah. Founded in 1850, it serves over 31,000 students from across the U.S. and the world. With over 72 major subjects at the undergraduate level and more than 90 major fields of study at the graduate level, including law and medicine, the university prepares students to live and compete in the global workplace. Known for its proximity to seven world-class ski resorts within 40 minutes of campus, the U encourages an active, holistic lifestyle, innovation and collaborative thinking to engage students, faculty and business leaders.The University of Utah became a member of the PAC-12 conference in July 2011.Technology and CommercializationThe University of Utah is tops in the country for creating start-up companies from university research, according to a ranking by the Association of University Technology Managers (AUTM). See http://unews.utah.edu/news_releases/u-of-utah-no-1-for-startups for more information.Forbes magazine’s recent ranking of the “Best States for Business” pointed to “an educated labor force” as a big reason Utah came in at number one. The U supplies many of the employees for companies that keep expanding their operations in Utah, such as Goldman Sachs, Adobe, Omniture, Oracle, Ebay and many others. http://pac12info.utah.edu/commercialization-of-innovation/HealthcareUniversity of Utah Health Care recently ranked first in the nation in a prestigious national study. The University Health System Consortium’s 2010 Quality and Accountability Study compared 98 of the nation’s top academic medical centers and ranked them based on core quality measures, patient safety indicators, mortality rates, re-admission rates, and patient satisfaction scores. See more about University of Utah Health Care at http://healthcare.utah.edu/index.php

    Salt Lake City, Utah, USA
    12K employees (464 in marketing)

    Traffic Signals

    Monthly Visitors
    5.9M
    Monthly Google Ads Budget
    $579.4K
    Traffic Source Mix
    Search
    45.6%
    Direct
    47.4%
    Referral
    5.6%
    Social
    0.6%
    Paid
    0.6%

    Headcount Trend

    Current headcount: ~12K

    Marketing Team

    Marketing Team Size
    332 (3% of company)
    Median Career Experience
    12 years
    Median Tenure
    4 years
    Marketing Roles Posted (Last 30 Days)
    12

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