Responsibilities

• Serve as primary internal contact for marketing vendors, partners, and service providers
• Provide vendors with product information, SKUs, pricing, sale dates, and promotional details needed for campaigns and creative projects
• Review and approve all externally-produced marketing materials for brand consistency, accuracy, and compliance
• Coordinate timing and integration of external campaigns with in-house marketing activities and store operations
• Track project deliverables and ensure deadlines align with business needs
• Participate in strategy sessions to align on goals, messaging, and campaign priorities
• Develop and maintain annual marketing calendar, ensuring alignment across all sales, training, and events
• Maintain consistent branding, messaging, and visual identity across all materials and channels

Requirements

• Bachelor's degree in Marketing, Communications, Graphic Design, or related field (or equivalent professional experience)
• 3-5 years of marketing experience, preferably in firearms retail, shooting range, or outdoor recreation industries
• Proficient in Adobe Creative Suite (Illustrator, InDesign, Photoshop, Lightroom)
• Working knowledge of WordPress (or similar CMS), Google Analytics, and social media management platforms
• Experience coordinating with external agencies, vendors, or contractors
• Familiar with firearm industry marketing regulations, advertising restrictions, and platform limitations
• Strong copywriting, communication, and creative design skills
• Excellent organization, project coordination, and time management abilities

Preferred

• Proficiency in Adobe Premiere Pro and After Effects
• Experience with email marketing platforms (MailChimp, Constant Contact, etc.)
• Knowledge of firearms, shooting sports, or outdoor recreation

Benefits

• Health, dental, vision, short term disability, and life insurance
• 401(k) retirement plan with employer match
• Paid time off
• Significant employee discounts on all retail merchandise and firearms
• Access to industry professional pricing and manufacturer pro-deal programs
• Complimentary range time
• Free firearms training courses