Responsibilities

• Own the management of seven social media accounts across Facebook, Instagram and LinkedIn. Including drafting posts and daily community management and profile maintenance.
• Respond to social media comments and direct messages in conjunction with the marketing manager, and to reviews via Revinate (as needed).
• Maintain website CMS, auditing daily for changes and accuracy, keeping up to date with the latest information and events. Maintain brand standards as it relates to photography selection and copy, and Forbes requirements.
• Maintain and update sales materials and presentations in conjunction with tradeshow calendar, providing sales team with appropriate resources
• Maintain inventory of print collateral and ensure outdated materials are discarded, including guestroom materials, menus, signage, etc.
• Dropbox File Maintenance - oversee photo management and file storage in conjunction with home office to ensure new imagery is added in an organized manner (including usage rights) and outdated imagery is removed from property library and use.
• Maintain and update property profiles and offers on third party partner sites and portals including Google, Preferred Hotels, Virtuoso, CVent, Tripadvisor, Forbes, Group Representation Firms, etc.
• Prepare presentation material for, sales presentations as needed by sales and other revenue generating areas.
• Identify and keep updated local and regional listing sites and post resort events for all revenue areas including Food and Beverage, Spa, Golf, Rooms. (ie. Visit Florida, etc.)

Requirements

• At least one-year of experience in Marketing Communications.
• A four-year college degree in Marketing, Communications, Public Relations or similar major is preferred.
• Must possess superior social media savvy and the proven ability to drive creative and memorable social media campaigns.
• Strong attention to detail and exceptional organizational skills required.
• Ability to work nights and weekends when needed.
• Must be able to work in a fast paced environment, multitask and prioritize assignments while strategizing with each department of the resort to develop and promote special events that generate revenue.