Responsibilities

• The Marketing Coordinator will support day-to-day marketing activities, including coordinating campaigns, managing content updates for digital channels, and assisting with email marketing and social media execution.
• This role will help prepare marketing collateral, product information sheets, and sales support materials, ensuring brand consistency across all customer touchpoints.
• The coordinator will assist in planning and organizing events, trade shows, and webinars, including logistics, vendor coordination, and follow-up activities.
• The position will also involve tracking marketing performance metrics, maintaining marketing calendars and project timelines, and collaborating with sales and technical teams to align marketing initiatives with business goals.

Requirements

• Strong communication and writing skills to create clear, accurate, and engaging marketing materials and customer-facing content.
• Event planning experience to coordinate trade shows, webinars, and customer events, including logistics, timelines, and vendor communication.
• Project management abilities to handle multiple marketing projects simultaneously, prioritize tasks, and meet deadlines in a fast-paced environment.
• Familiarity with digital marketing tools (e.g., email platforms, CRM, social media management tools) and basic understanding of marketing analytics.
• Detail-oriented, organized, and comfortable working cross-functionally with technical and non-technical stakeholders.
• Interest or experience in technology, test equipment, or related industries is a plus.