Responsibilities

• Manage the marketing process for new and used truck inventory, including the accurate and timely input of all truck inventory and related equipment specifications into CIT’s digital marketing system, print advertising outlets, and other marketing options, as authorized.
• Coordinate the creation, design, and distribution of product and service sales flyers and promotions with department managers.
• Assist the Business Development staff in maintaining CIT’s customer database to ensure current and potential customer records are accurate and updated.
• Assist in the overall marketing and promotion of CIT products, services, and brand, as directed, through the following duties:
• Creation and implementation of merchandising plans for all CIT departments.
• Creation and distribution of e-commerce, social media, e-mail, and bulk mail campaigns
• Creation and maintenance of marketing content for the company’s digital display network (i.e., video display advertising at all CIT dealerships)
• Coordination and production of company videos and photography
• Maintenance of the CIT website
• Creation of traditional print ads, company brochures, and other approved marketing initiatives.

Requirements

• Associate’s degree in Marketing, Communications, Graphic Design, Multi-Media, or related field, preferred
• No experience required
• Must be at least 18 years old

Benefits

• Paid holidays and PTO
• Choice between 3 wide-ranging medical plans
• Option to participate in HSA or FSA savings accounts
• Access to dental and vision insurance
• Short and long Term disability coverage
• Company paid life insurance, as well as additional voluntary life insurance for self and family
• 401(k) retirement planning that has a 4% dollar-for-dollar employer match