Marketing Coordinator

Cape Coral, FL (On-site)

$60K/yr – $75K/yrEntry Level1+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Lead a hands-on, community-focused marketing program for a regional boating brand, owning local events, activations, and social presence to drive traffic, leads, and brand affinity.

  • Own local events and on-water experiences from concept to post-event insights, aligning with store teams and community partners.
  • Drive localized campaigns and social activities that translate into tangible traffic and opportunities.

Job Description

Responsibilities
  • Plan, promote, and execute boat shows, customer events, on-water experiences, and community activations
  • Support localized marketing campaigns that drive traffic, leads, and sales opportunities
  • Manage social media engagement and maintain brand consistency across assigned channels
  • Coordinate marketing projects and requests while keeping stakeholders informed
  • Assist with event logistics, attendee tracking, promotional materials, and post-event reporting
  • Collaborate with store leadership teams to support location-specific marketing initiatives
  • Track campaign performance and provide recommendations for improvement
  • Serve as a visible ambassador for The Boat House brand throughout Southwest Florida
Requirements
  • 1–3 years of experience in marketing, event coordination, community engagement, or a related field
  • Experience planning and executing events from concept through completion
  • Strong interpersonal and relationship-building skills
  • Excellent written and verbal communication abilities
  • Social media knowledge and basic content creation experience
  • Highly organized with the ability to manage multiple projects simultaneously
  • Self-starter who takes initiative and thrives in a fast-paced environment
  • Ability to travel regularly between Southwest Florida locations
  • Comfortable working primarily in-person and participating in evening or weekend events as needed
Preferred
  • Marine, boating, automotive, powersports, hospitality, or outdoor recreation experience
  • Experience with Salesforce, ClickUp, or similar project management platforms
  • Comfortable appearing in social media content and short-form video
  • Passion for boating and the outdoor lifestyle
The Boat House logo

The Boat House

Situated in private parkland on the absolute water lapping edge of Lake Burley Griffin, The Boat House offers the best lake view the capital has to offer. The stunning views are matched by outstanding modern cuisine, friendly and attentive service, and a sophisticated atmosphere in our restaurant, bar and events.With an award winning restaurant and three private dining rooms each with access to a water-front deck and landscaped gardens, the Boat House is the perfect location for an intimate dining experience, wedding, or corporate event.

Founded in 1993
Russell, Australian Capital Territory, AUS
67 employees

Traffic Signals

Monthly Visitors
14K
Traffic Source Mix
Search
56.8%
Direct
28.7%
Referral
6.8%
Social
6%
Paid
1.6%

Headcount Trend

Current headcount: ~67