Marketing Coordinator

Charlotte, NC (On-site)

Salary Not AvailableEntry Level2+ years expFull time

Posted 4 months ago

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Job Summary

Drive marketing efforts for a hospitality brand by coordinating multi-channel campaigns and brand-aligned assets.

  • Own cross-channel campaigns (email, website, social) and content creation.
  • Must-have: 1–3 years in marketing with digital/hospitality exposure.
  • Standout: Collaboration with internal teams and external partners to deliver on budget.

Job Description

Responsibilities

  • Support the development and execution of the annual marketing, social media, and communications plan
  • Execute marketing campaigns across multiple channels including email, website, social media, and digital platforms
  • Create and manage engaging content (copy, visuals, video) aligned with brand standards
  • Maintain and ensure consistency of visual identity across all channels, including on-property collateral and digital assets
  • Manage hotel presence and content accuracy across third-party platforms (OTAs, Cvent, WeddingWire, The Knot, etc.)
  • Collaborate with internal teams (Sales, Operations, F&B, Spa) to support marketing initiatives and promotions
  • Coordinate with external partners including agencies, printers, and CRM vendors to ensure timely and on-budget project delivery
  • Assist in developing marketing briefs and campaign strategies that align with business goals
  • Monitor online reputation (Tripadvisor, OTAs, social media) and support response strategies and sentiment tracking
  • Analyze campaign performance and digital metrics; provide insights and recommendations for optimization

Requirements

  • Bachelor’s degree in Marketing, Business, Communications, or related field preferred
  • 1–3 years of experience in marketing, digital marketing, advertising, or public relations
  • Hospitality experience strongly preferred

Preferred

  • Proficiency in social media platforms, email marketing tools, and content management systems preferred

The Ballantyne Hotel & Spa, Charlotte

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40