Responsibilities

• Develop and own the end-to-end content marketing strategy aligned with business and revenue goals
• Define core messaging, positioning, and editorial themes across target audiences and personas
• Build and manage a scalable content calendar across channels (web, blog, email, social, events, sales enablement)
• Partner with product marketing and demand generation to align content with campaigns and launches
• Lead the creation of high-quality content including blogs, whitepapers, case studies, social media posts, videos, webinars, website content, emails, press releases, award submissions, and campaign content.
• Translate technical concepts into clear, customer-focused messaging
• Develop thought leadership and storytelling aligned to brand voice
• Support product launches with content and messaging assets
• Ensure consistency in brand voice, tone, and messaging across all content assets
• Manage internal contributors and external agencies/freelancers as needed

Requirements

• 2+ years of full-time experience in the Cybersecurity industry
• Can share a portfolio of cybersecurity-related writing samples early in the interview process
• 3+ years of experience in content marketing, editorial, or related roles
• Strong writing, editing, and storytelling skills across formats
• Proven track record of building and executing content strategies that drive measurable business results
• Experience with social media content acquisition (e.g., acquiring raw content from SME stakeholders and marketing leadership) and leveraging social media tools (e.g., Hootsuite, ContentStudio) for campaign deployment
• Experience collaborating closely with sales teams and supporting pipeline generation efforts
• Demonstrated ability to leverage GenAI tools (Gemini, Claude) to enhance workflow efficiencies while maintaining “human in the loop” authenticity
• Advanced knowledge of WordPress ecosystem (pages / posts / custom content)
• Experience working cross-functionally in a fast-paced environment, where you’ve managed multiple projects and stakeholders simultaneously
• Ability to effectively manage workflows and content version control
• Ability to operate independently and effectively in startup environments

Preferred

• 3+ years experience working in a startup environment?
• Familiarity with Zero Trust, networking security, or cloud security markets
• Familiarity with SEO best practices and content optimization tools
• Experience working with marketing automation and CRM systems (Hubspot)
• Familiarity with Adobe InDesign and ability to make basic text edits
• Familiarity with “writing for screen” vs. “writing for print” to assist with video productions

Benefits

• Competitive Base, Variable and Equity compensation package
• Remote with flexible working hours
• Comprehensive health benefits (Medical, Dental, and Vision) with expanded well-being benefits
• Employer-paid Life, AD&D, Short-Term & Long-Term Disability
• 401K with company match
• Learning and Development Budget
• Paid Holidays
• Unlimited PTO
• Technology Stipend
• Internet Stipend