Responsibilities

• The Marketing Consultant will be the primary point of contact for Velera clients, coordinating closely with internal teams, including Client Growth Executives, Marketing Specialists, Data Analysts, and Creative resources, to ensure the successful planning and execution of marketing campaigns.
• Client Consultation & Relationship Management: Serve as the primary contact for assigned credit union clients, maintaining strong relationships at various levels of management.
• Consult regularly with key personnel to identify, develop, and implement marketing strategies that leverage data insights to enhance client portfolio performance.
• Strategic Marketing Planning: Identify, develop, and implement strategic marketing campaigns that leverage client data to drive card portfolio growth and overall business success.
• Create and manage detailed marketing plans, including overall project management and pro forma analysis, tailored to each client's needs.
• Conduct post-mortem analyses to measure campaign effectiveness against performance targets.
• Data Analysis & Insight Generation: Utilize data analytics tools to conduct deep-dive investigations, identifying meaningful patterns, trends, and relationships in large datasets.
• Transform raw data into actionable business information that informs strategic decisions and marketing recommendations.
• Communication & Reporting: Prepare and deliver clear, concise communication materials that summarize findings and support fact-based recommendations.
• Provide regular performance measurements and insights to both clients and senior management, ensuring alignment with strategic objectives.

Requirements

• Bachelor’s Degree in Business, Marketing, Mathematics, Accounting, Finance, Statistics other related field or combination of education and experience required.
• Eight (8) years of marketing quantitative analysis experience and/or direct credit card, debit, and digital marketing required.
• Client service experience. Knowledge of underwriting practices, collection practices, credit unions service models, credit and debit processing, fees, interchange, pricing and risk is essential.

Preferred

• MBA preferred.

Benefits

• Great Work/Life Benefits!
• Competitive wages
• Medical with telemedicine
• Dental and Vision
• Basic and Optional Life Insurance
• Paid Time Off (PTO)
• Maternity, Parental, Family Care
• Community Volunteer Time Off
• 12 Paid Holidays
• Company Paid Disability Insurance