Responsibilities

• Build trusted relationships with assigned Client leaders to establish goals and deliver measurable results.
• Conduct strategic marketing and communication processes, including:
• Situational analyses to gain insight and to help Client better understand the state of their areas.
• Ideation sessions with MarCom members to help inform recommended solutions for marketing and communications plans.
• Marketing and communications plan development for Client.
• Creative brief execution to support further details needed for marketing and communication plan tasks when warranted.
• Creative brief execution to support one-off or unplanned requests for which discovery — objectives, background and other details — must be obtained before moving forward.
• Each process must be shared with Client to ensure alignment and understanding of the work to follow.
• Create and execute focused, results-oriented integrated marketing and communications programs on behalf of departmental clients, using MarCom resources or others provided by such clients.
• Counsel Client and their project teams in understanding how marketing and communications works and how channels and approaches are determined to optimize engagement with their target audiences.

Requirements

• Project management skills and an understanding of how to manage the priorities of multiple stakeholders in a complex and fast-paced environment is required.
• Strong writing and editing skills are required.
• Strong communication and customer service skills required.
• Proficiency in MS Office [Outlook, Excel, Word, PowerPoint] is required.
• Education: Bachelor's degree in marketing, communications, journalism or a related field is required.

Preferred

• Master's degree is preferred.
• Certification in integrated marketing communications, strategic marketing or related program is desired.
• Agency or similar account management experience is preferred.
• Years of relevant experience: 7-10 years is preferred; health care marketing experience is desired.