Marketing Communications Specialist

Medina, MN (On-site)

$72K/yr – $85K/yrMid Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Owns end-to-end demand-gen assets by planning and optimizing trade events, lead management, and CRM audience growth while aligning content and channel partnerships to drive pipeline.

  • Trade events planning, execution, and ROI optimization to maximize lead generation and engagement.
  • Lead management system ownership including tracking, analysis, and KPI reporting.
  • CRM audience data enrichment through ongoing research, segmentation, and optimization.

Job Description

Responsibilities

  • Plans, executes, and optimizes all aspects of trade events to maximize lead generation, engagement, and ROI.
  • Owns the lead management system, including tracking, analysis, and reporting of key performance indicators.
  • Maintains and enriches CRM audience data through ongoing research, segmentation, and optimization.
  • Collaborates with internal stakeholders to develop content that resonates with target audiences and supports demand generation goals.
  • Champions co-marketing initiatives with channel partners in close partnership with the sales team.
  • Supports integrated campaigns that align inbound, demand generation, and channel marketing efforts.
  • Ensures consistent messaging and brand standards across all marketing communications.
Tolomatic, Inc. logo

Tolomatic, Inc.

A leading supplier of electrical linear actuators and electric linear motion control and pneumatic actuators and cylinders, Tolomatic’s expertise in linear actuators is backed by 60 years of original product innovation, integrity, and the best service in the industry. Tolomatic has earned its industry-wide reputation for designing and manufacturing highly durable and reliable electric linear and pneumatic actuators, and power transmission products for a variety of industries including packaging, material handling, medical, food processing, automotive, semiconductor, and general automation. Contact Tolomatic today to experience Excellence in Motion®: - Fast Delivery Built-to-Order for all catalog products! - Endurance Technology: Quality products built to last - Legendary customer service, Call 1-800-328-2174 for assistance! - Online Sizing & Selection Software - Custom Engineered solutions to solve unique customer problems Experience Excellence in Motion® with Tolomatic

Founded in 1954
Hamel, Minnesota, USA
174 employees (18 in marketing)

Traffic Signals

Monthly Visitors
32.1K
Monthly Google Ads Budget
$4.9K
Traffic Source Mix
Search
49.9%
Direct
41.2%
Referral
5.8%
Social
1.8%
Paid
1.2%

Headcount Trend

Current headcount: ~174

Marketing Team

Marketing Team Size
13 (7% of company)
Marketing Roles Posted (Last 30 Days)
1