Responsibilities

• Social Media - Manage and execute social media strategy, including benchmarking and analysis of campaigns for center accounts on Facebook, Twitter, Instagram, YouTube, Pinterest, LinkedIn and others.
• Assist with paid ads for research and business lines and ensure invoices are paid and allocated appropriately.
• Maintain social media editorial/content calendars.
• Monitor all digital engagement, relevant social media accounts, comments, reviews and direct messages. Respond in a timely and professional manner.
• Stay up to date on current trends, best practices and new technologies.
• Website - Manage and update existing content on the center’s various websites in WordPress and Unbounce, including department, program and campaign landing pages; create new pages as needed.
• Analyze site performance across key metrics and perform SEO optimization.
• Update Hubspot with news articles and ensure all pages are linked appropriately across platforms
• Assist HR Coordinator with updating job descriptions on the website
• Maintain updated Intranet resources for faculty and staff

Requirements

• Bachelor’s degree in marketing, communication, design or directly related field from an accredited university.
• One (1) year of professional experience in digital media, website and social media management.
• One (1) year of professional graphic design, photography and video production/editing experience.
• A combination of education and related technical/military/paraprofessional experience may be substituted for a bachelor’s degree on a year-for-year basis.

Preferred

• 2 years of professional experience in marketing including social media management, website management, copywriting, and paid digital advertising.
• 2 years of professional experience with social/digital content creation and optimization, paid advertising and digital management tools, including SproutSocial (or other social media planning tool)
• 2 years of professional experience with Facebook Business Suite, Google Analytics and Adwords.
• 2 years of professional experience using Adobe Creative Cloud and Canva.

Benefits

• Medical: Multiple plan options
• Dental: Multiple plan options
• Additional Insurance: Disability, Life, Vision
• Retirement 401(a) Plan: Employer contributes 10% of your gross pay
• Paid Time Off: Accruals over the year
• Vacation Days: 22/year (maximum accrual 352 hours)
• Sick Days: 15/year (unlimited maximum accrual)
• Holiday Days: 15/year
• Tuition Benefit: Employees have access to this benefit on all CU campuses
• ECO Pass: Reduced rate RTD Bus and light rail service