Marketing Communications Manager

Marion, MA (On-site)

$55K/yr – $65K/yrMid Level3+ years expFull time

Posted 6 weeks ago

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Job Summary

Own multi-channel communications and brand storytelling for the Marion Institute, shaping strategy across website, PR, newsletters, social, and events with the development team.

  • Brand and communications ownership: MI-wide messaging, website reflectors, and event outreach.
  • Content pipeline and collaboration: coordinate content gathering and distribution with teams for ongoing campaigns.
  • Event branding and fundraising support: lead outreach, vendor coordination, and joint event planning with the development team.

Job Description

Responsibilities

  • Working closely with the Executive Director, the Marketing & Communications Manager will create and implement the strategy for all communications, website, public relations, collateral, and events to consistently articulate and brand the Marion Institute’s mission.
  • Collaborate and communicate regularly with colleagues to collect and organize content.
  • Create and distribute MI and programmatic e-newsletters (research, content gathering, copywriting, production, posting).
  • Compose, edit and manage social media content, for the organization as a whole, as well as individual programs, as needed (Facebook, Instagram, Twitter, LinkedIn, and YouTube).
  • Manage website to reflect current work and events (compose, edit, and post).
  • With Executive Director, implement and maintain marketing and communications plans that support the long-term strategic vision of the organization.
  • Preserve the overall look, feel and meaning of the MI brand, mission and identity.
  • Design and produce MI promotional materials (brochures, mailers, postcards, annual reports, business cards, etc.), collaborating with external vendors and publishers, as needed.
  • Manage public relations for the organization as a whole, as well as individual programs, as needed (targeted e-newsletters, press releases to local, regional and national print, radio and TV).
  • Serve as a member of the MI Development Committee to collaborate on fundraising strategies, both day-to-day as well as special campaigns, events, mailings and appeals.
  • Design, brand, and lead all outreach for events.
  • Lead and oversee events in conjunction with MI development team.
  • Occasional night and weekend work is required.
  • Additional duties, as assigned.

Requirements

  • 3+ years of professional marketing and/or communications experience required.
  • Social media management experience in a professional setting (Facebook, Instagram, LinkedIn, YouTube, Twitter/X).
  • Proficiency in Microsoft Word, PowerPoint, and Excel.
  • Email marketing experience.
  • Experience maintaining website content.
  • Ability to travel by personal automobile to events and meetings.
  • The candidate must possess the following: Respect for diversity of opinion, experience, and background.
  • Enthusiasm, resourcefulness, and positive can-do attitude.
  • Excellent verbal and written communication skills.
  • Ability to organize and prioritize work.
  • Skill to craft compelling stories about a unique organization.

Preferred

  • Preference will be given to residents of the Southcoast MA community.
  • Multilingual candidates are encouraged to apply.

Benefits

  • 403(b)
  • Dental insurance
  • Flexible spending account
  • Health insurance
  • Life insurance
  • Paid time off
  • Retirement plan
The Marion Institute, Inc. logo

The Marion Institute, Inc.

The Marion Institute is advancing a culture of health through food equity. For the past 30 years, the Marion Institute has turned ideas into action! We engage individuals and communities in root cause solutions that elevate health, food, and environmental equity for all.

Founded in 1993
Marion, Massachusetts, USA
11 employees (1 in marketing)

Traffic Signals

Monthly Visitors
195.6M
Monthly Google Ads Budget
$235K
Traffic Source Mix
Search
10.5%
Direct
26.8%
Referral
5.1%
Social
55.4%
Paid
1.3%

Headcount Trend

Current headcount: ~11

Marketing Team

Marketing Team Size
1 (9% of company)
Marketing Roles Posted (Last 30 Days)
1