Marketing and Communications Manager

Reno, NV (On-site)

$68K/yr – $75K/yrSenior LevelInternship

Posted 3 months ago

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Job Summary

Drive The Children's Cabinet's branding, media relations, and donor-engagement marketing strategy to support fundraising and events.

  • Own branding, media relations, and campaign execution.
  • Must-have: 5+ years in marketing/communications with management experience.
  • Standout: Experience coordinating large events and donor campaigns.

Job Description

Responsibilities

  • Develop, implement, and assess the success of The Children's Cabinet's annual marketing and communication plan, aligning with the organization's mission and strategic priorities.
  • Maintain and strengthen The Children's Cabinet's brand identity by ensuring consistency in messaging, visual design, and storytelling across all marketing channels.
  • Work closely with the Executive Leadership and Donor Relations team to support fundraising campaigns, donor engagement, and major events, such as Art of Childhood, Adopt A Family, Great Reno Balloon Race, and graduation ceremonies.
  • Establish and maintain strong relationships with media contacts, serving as the primary liaison for press inquiries and story pitches.
  • Write and distribute media releases, ensuring appropriate follow-up to maximize coverage.
  • Organize and manage press conferences and media events to increase awareness of The Children's Cabinet's impact.
  • Oversee the organization's social media strategy, ensuring engaging, timely, and mission-driven content across platforms (Facebook, Instagram, Twitter, LinkedIn, YouTube, etc.).
  • Guide the Marketing Coordinator in managing daily social media content and community engagement.
  • Monitor analytics and trends to optimize content performance and audience growth.
  • Lead website content strategy for all Cabinet web properties, ensuring regular updates and an engaging and accessible user experience.

Requirements

  • Bachelor's degree in marketing, communications, journalism, public relations or a related field, or equivalent experience.
  • Five years of experience in marketing and communications, public relations, or a related field.
  • Minium of 3 years experience in supervisions and management.
  • Be able to pass a background check.
  • Bilingual a plus.
  • Must have a reliable vehicle to get to and from work, events, and errands.
  • Must possess a valid Nevada Driver's license, proof of insurance if utilizing personal vehicle for company business, and a clean driving record.
  • Must be capable of fulfilling all the physical aspects of the job including but not limited to: being able to lift and carry 50 lbs.; able to walk up and down stairs, repetitive keystroking (initiating and responding to e-mails; typing copy; etc.)
  • Ability to work evenings and weekends. Some travel required; office visits and/or training.

Preferred

  • Bilingual a plus.

Benefits

  • Eligible to receive Cabinet benefits for full-time staff __________________________________________________________________________________
  • The Children's Cabinet is an equal opportunity employer and encourages persons to apply regardless of their race, sex, sexual orientation, veteran status, color, religion, national origin, age, handicap, familial status, political affiliation or beliefs.
  • It is the policy of the Children's Cabinet, Inc. that all employees are employed at will of both the employee and the Children's Cabinet.
The Children's Cabinet logo

The Children's Cabinet

Since 1985, The Children’s Cabinet’s mission has been to keep children safe and families together by providing services and resources that address unmet needs through a unique and effective cooperative effort between the private sector and public agencies in Nevada.By offering a wide range of community programs, the goal of the agency’s founders was to create a lasting public/private partnership to address the needs of children and their families in our community.In the past year, The Children’s Cabinet helped more than 10,000 families. The Children’s Cabinet’s work extends past the immediate needs of youth and families to promote happy, healthy families. Offering more than 20 programs for children (birth to 24 years old), services include providing food and shelter, crisis intervention and case management, academic support, tutoring, job training and transitional living, parenting classes, child care subsidies, child care resource and referral assistance, and free family counseling.The Children’s Cabinet provides a wide range of crisis intervention services, including Safe Place, a service available 24 hours a day, seven days a week for youth experiencing violence, abuse or exploitation. Programs also include runaway and homeless youth services, substance abuse and gang intervention programming, work experience training, and independent living for former foster care youth.As a non-profit agency, The Children’s Cabinet relies upon community support in order to offer programs and services at no charge to at-risk children and their families.

Founded in 1985
Reno, Nevada, USA
175 employees (2 in marketing)

Traffic Signals

Monthly Visitors
192.7M
Monthly Google Ads Budget
$202.6K
Traffic Source Mix
Search
21.5%
Direct
53.3%
Referral
4.7%
Social
20.2%
Paid
0.2%

Headcount Trend

Current headcount: ~176

Marketing Team

Marketing Team Size
2 (1% of company)