Responsibilities

• In collaboration with the Chief Development Officer, develop and implement the organization's annual marketing and communications plan.
• Manage all social media platforms, including LinkedIn, Facebook (Meta Business Suite), Instagram, YouTube, and emerging platforms.
• Create engaging written, visual, and video content that increases awareness and engagement.
• Maintain an editorial calendar and ensure consistent messaging across all communication channels.
• Write compelling stories highlighting programmatic success, donor impact, volunteers, and organizational initiatives.
• Produce and distribute email newsletters and digital communications.
• Update website content to keep information fresh, engaging, and accurate.
• Monitor analytics and provide monthly reports with recommendations for continued growth.
• Capture high-quality photography at organizational programs, community events, volunteer activities, and fundraising events.
• Create short-form videos and reels for social media that showcase the impact of YWCA programs.

Requirements

• Bachelor's degree in Marketing, Communications, Public Relations, Journalism, Graphic Design, or a related field.
• Two to five years of professional experience in marketing, communications, nonprofit development, or public relations.
• Exceptional writing, editing, and storytelling skills.
• Experience managing multiple social media platforms professionally.
• Strong project management and organizational skills.
• Ability to work independently while managing multiple priorities.
• Experience working in a nonprofit organization.
• Photography experience with the ability to capture compelling mission-driven images.
• Experience creating and editing short-form video content for Instagram Reels, Facebook, LinkedIn, and YouTube Shorts.
• Familiarity with email marketing platforms such as Mailchimp or Constant Contact.

Preferred

• Strong graphic design skills using Adobe Creative Suite (preferred)