Marketing & Communications Coordinator for the Arts

District of Columbia, USA (Hybrid)

$30/hr – $33/hrMid Level4+ years expFull time

Posted 2 weeks ago

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Job Summary

Own AU Arts marketing and promotional flow across social, print, digital, and website channels, coordinating content, vendors, and budget to drive event attendance and engagement.

  • Own content creation and promotional campaigns with faculty and staff across social, email, and on-campus materials.
  • Coordinate designers, printers, and student photographers to keep materials on-brand and on schedule.
  • Lead social channels, mailing lists, calendars, and press outreach under Marketing leadership.

Job Description

Responsibilities

  • Identify promotional opportunities and generate content for AU Arts with program directors, faculty, and staff for social media campaigns, email newsletters, monitors on campus, performance programs, posters, and other printed and digital materials.
  • Project manages graphic designers and serves as a liaison between the designers and the faculty on the creation of promotional materials.
  • Liaise with printers to manage and oversee the distribution of printed materials.
  • Provide with writing, editing, and designing supports as needed.
  • Manage student photographers and work with directors and assistants on photo/video shoots.
  • Work with the CAS webmaster to provide information for the AU Arts, Katzen, and Greenberg websites.
  • Work with the AU Arts ticketing office to manage the ticketing platform. Direct the AU Arts social media presence. Assist social media assistants/student workers and faculty within the AU Arts programs to help them maintain engaging social media accounts.
  • Maintain mailing lists for AU Arts and coordinate targeted e-mails and newsletters for upcoming events and AU Arts announcements.
  • Oversee submission of all AU Arts events to AU community online calendars and listings including the AU Neighborhood Newsletter, AU Alumni Newsletter, as well as local online and print calendars.
  • Manage internal library of photo assets.
  • Under the direction of the College Assistant Dean of Communications and Outreach, work with University Marketing and Communications (UCM) to seek external press and media coverage.
  • Prepare annual AU Arts promotional budget with the College Assistant Dean of Communications and Outreach.
  • Monitor and maintain ongoing record of all marketing, publication and promotional expenses at budget level agreed upon.
  • Provide semester budget forecasts and actuals.
  • Under the direction of the College Assistant Dean/Director of Communications and Outreach, perform other marketing and communications tasks implemented by the office on behalf of the Dean and College, including supporting the news website, social media, event promotion, and production of print and online marketing materials.

Requirements

  • Bachelor's degree or equivalent.
  • 2 - 4 years of relevant experience in communications or marketing field required with an interest or experience in the arts.
  • Excellent written and oral communication skills.
  • Must demonstrate strong organizational skills, attention to detail, the ability to work on multiple tasks, and a collaborative work style.
  • Technical experience using content management systems, social media and email marketing software, Adobe Creative Suite, including InDesign and Photoshop, and Microsoft Office is required.

Nice to have

  • Bachelor's degree.
  • Experience working with students, and supervisory experience, preferred.

Benefits

  • AU offers a competitive benefits package. Click here to learn about American University's unique benefit options .
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American University

American University's historic academic strengths are rooted in social responsibility and our dedication to cultural and intellectual diversity. We're defined by our global outlook, practical idealism and passion for public service.Founded in 1893 and located at the top of Embassy Row in the nation's capital, American University was chartered by Congress in as a national university dedicated to public service. We're home to some of the most prestigious faculty in the world.AccreditationAmerican University is accredited by the Middle States Association of Colleges and Secondary Schools.RecognitionIn 2013 the Princeton Review ranked American University:No. 4 Most Politically Active StudentsNo. 10 Best Career ServicesGreat Rating Honor RollU.S. News & World Report ranked us No. 77 Best National University in the 2013 edition of America's Best Colleges.Users of this page agree to American University's social media guidelines: american.edu/policies

Founded in 1955
Washington, District of Columbia, USA
6.1K employees (369 in marketing)

Traffic Signals

Monthly Visitors
1.5M
Monthly Google Ads Budget
$1.4M
Traffic Source Mix
Search
44.9%
Direct
42.2%
Referral
11.3%
Social
0.7%
Paid
0.8%

Headcount Trend

Current headcount: ~6.2K

Marketing Team

Marketing Team Size
254 (4% of company)
Median Career Experience
12.5 years
Median Tenure
6 years
Marketing Roles Posted (Last 30 Days)
2

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